Assistant Director, Web and Digital Marketing
Waterville, ME Marketing
Job Type

Thomas College has been preparing students for success in their personal and professional lives for over 125 years. Located in Waterville, Maine, Thomas College nurtures the unique potential within each student with innovative programs that produce career ready graduates. Our Guaranteed Job Program, 3-year accelerated offerings in all undergraduate degrees and a master’s degree in the fourth year, individualized advising, career counseling, and our Innovation Centers in Business and Education meet a student’s determination to succeed with the direction, confidence, and tools to realize the highest version of themselves. Our graduate degree offerings fit every lifestyle with in-person accelerated programs to evening online courses. Whether in the classroom, in the community, or on the athletics field with our 19 varsity sports, Thomas College provides a personalized experience that prepares students for the workplace of tomorrow. Recognized by U.S. News & World Report, Thomas College ranks #2 among colleges in Maine for the social mobility of our graduates. Learn more at

Thomas College offers the ability for full-time employees and dependents/spouses to earn an undergraduate and/or graduate degree tuition free. Graduate programs are subject to taxes. 

The Manager, Web and Digital Marketing understands the importance digital communications, marketing, customer service, and brand fidelity plays in meeting the goals of higher education.

This individual has a solid grasp of the opportunities for enrollment, events, and information dissemination in the digital marketing space. They are familiar with industry strategies and tactics to amplify efforts across current and emerging digital channels. They should be comfortable collecting, analyzing, and reporting digital metrics to college leadership for optimizing efforts that support strategic initiatives. A key member of the Marketing and Communications team, the Manager, Web and Digital Marketing will collaborate and act as a strategic partner with key staff and faculty across campus. The Manager, Web and Digital Marketing will help support enrollment efforts and may be required to support enrollment by assisting at a few major events scheduled on nights and weekends. They will also promote the college’s diversity, equity and inclusion (DEI) statement where applicable. 

Undergraduate degree required (MBA degree preferred) in marketing, business, digital technologies or related field, with equivalent professional experience considered. Five to seven years of experience in digital marketing, digital advertising, and digital engagement and an understanding of current trends and best practices. Candidate must possess excellent interpersonal writing and communication skills.  Must possess strong problem-solving skills, be a self-starter who is deadline driven, and manage multiple priorities. Strong knowledge of effective digital marketing practices. Strong knowledge of HTML, CSS, PHP and JavaScript. Expertise in Content Management Systems, specifically WordPress essential. 

Thomas offers a competitive benefits package to include: 

Medical insurance, dental insurance, life insurance, disability insurance, 6% 403(b) matching plan, paid vacation, paid sick leave, thirteen paid holidays, on-site gym, meal discounts and free tuition for employees, spouse and dependent children.

Interested applicants should submit a cover letter, resume and names of three professional references. Please include an email address on your application materials. 

Thomas College is an equal opportunity employer.
Thomas College's mission is to prepare students for success in their personal and professional lives, and for leadership and service in their communities.
Salary Description
50,000 to 60,000