JOB TITLE: Director of Marketing and Communication Brand Strategist
FLSA STATUS: Exempt
JOB TYPE: Full-Time
REPORTS TO: Vice President of People, Culture and Brand
We are Central Indiana Community Foundation, The Indianapolis Foundation, Hamilton County Community Foundation and Women’s Fund of Central Indiana–a $1 billion collective of philanthropic organizations committed to making Central Indiana a community where all individuals have equitable opportunity to reach their full potential – no matter place, race or identity.
What We Do: For more than 100 years, we have helped people invest in the causes that matter most to them; awarded grants to effective not-for-profit organizations; and provided leadership to make Central Indiana a better, more beautiful, more equitable community. We believe in anti-racism, authentic relationships, inclusivity, leadership, effectiveness and sustainability.
What we are looking for: Elevate your career with the Central Indiana Community Foundation and the Philanthropic Collaborative as the Director of Marketing and Communications Brand Strategist. Lead the development and execution of a comprehensive brand strategy, contributing to the foundation's mission and community impact. Drive integrated marketing campaigns, oversee digital strategy, and shape compelling narratives. We seek an innovative, results-driven professional with a passion for community engagement. If you're ready to make a difference in Central Indiana, apply now to be a key player in advancing our brand and philanthropic efforts.
Brand Strategy Development:
· Develop and articulate a comprehensive brand strategy that aligns with the philanthropic collaborative overall objectives and resonates with the target audience.
· Collaborate with cross-functional teams to ensure brand consistency across all channels and touchpoints.
Market Research and Analysis:
· Conduct market research to identify trends, and opportunities for innovation.
· Analyze internal and external audience insights and data to inform brand strategy and marketing campaigns.
Integrated Marketing Campaigns:
· Lead the planning, development, and execution of integrated marketing campaigns that effectively communicate the brand message.
· Collaborate with the creative team to ensure campaign assets align with the brand strategy.
Digital and Social Media Strategy:
· Develop and oversee the implementation of a digital and social media strategy to enhance brand visibility and engagement.
· Stay abreast of industry trends and emerging platforms to recommend and execute innovative digital strategies.
Content Creation and Storytelling:
· Drive the development of compelling and consistent brand narratives.
· Oversee the creation of high-quality content that communicates the brand story and engages the target audience.
· Maintain brand guidelines to ensure consistency in messaging, visual identity, and tone of voice.
· Provide guidance to internal teams and external partners on brand adherence.
· Develop and manage the marketing and communication budget, ensuring optimal allocation of resources for maximum impact.
Collaboration and Leadership:
· Collaborate with all partners, to integrate brand strategy into all aspects of the business.
· Provide leadership and mentorship to the marketing and communication team.
· Take the lead on crisis communications when required.
All other duties as assigned.
Education and Experience:
· Bachelor’s degree in Marketing, Communications, or a related field. Master’s degree preferred.
· Proven experience 7+ years of communications experience, including supervising people and developing comprehensive communications strategy
· Ability to think strategically and translate concepts into actionable plans.
· Strong analytical and problem-solving skills.
· Proven leadership and team management experience.
· Ability to inspire and motivate cross-functional teams.
· Excellent written and verbal communication skills.
· Demonstrated ability to present and articulate ideas effectively.
· Stay current with industry trends and best practices.
· Proven experience in implementing innovative marketing strategies.
· Track record of delivering successful marketing and communication initiatives.
· Ability to set and achieve measurable goals.
WORKING CONDITIONS: Flexible hybrid office environment (in office three days a week).
The CICF philanthropic collaborative offers competitive salaries and benefits including:
• 403(b) Retirement Plan with company match
• Health, Dental, Vision, and Pet Insurance
• Health Savings Account (HSA) with company contribution
• PTO and 10.5 Paid Holidays
EQUAL EMPLOYMENT OPPORTUNITY EMPLOYMENT: ??
Central Indiana Community Foundation, The Indianapolis Foundation, Hamilton County Community Foundation and Women’s Fund of Central Indiana are equal opportunity employers that seek to recruit persons of diverse backgrounds and to support their retention and advancement. Justice is one of our core values, and we are committed to fostering a workplace culture inclusive of people with respect to their race, ethnicity, national origin, gender/gender identity, sexual orientation, socioeconomic status, veteran status, marital status, age, disabilities, political affiliation, religious beliefs or any other characteristic. Our commitment to justice and diversity also means providing a work environment that is welcoming, respectful, and engaging.?
Our mission is to mobilize people, ideas and investments to make Central Indiana a community where all individuals have equitable opportunity to reach their full potential—no matter place, race or identity.?
Racism deeply impacts the well-being of our communities, compounding existing disparities and creating intersectional barriers. We strive to name and address these barriers through community engagement and assessment, relevant and effective policy creation, and organizational accountability methods. We support initiatives that address all forms of oppression, however, maintaining an explicit focus on race is essential to advancing equity across our communities. Improving outcomes for people of color will improve outcomes for everyone.?