Senior Advertising Specialist
Job Type
Full-time
Description

Essential Duties & Responsibilities

  • Implement online advertising (search, display, video, social, geofencing, and more) campaigns for numerous service-based and eCommerce-based clients
  • Perform occasional keyword research for campaigns, as needed
  • Write advertising copy as needed (or collaborate with the Content Team)
  • Review, analyze, and audit campaigns to meet goals and ensure successful campaigns 
  • Effectively optimize campaigns when needed in a timely fashion
  • Troubleshoot any technical, tracking or performance issues
  • Actively monitor budgets by comparing and analyzing actual results with plans and forecasts
  • Prepare marketing reports by collecting, analyzing, and summarizing campaign data 
  • Participate in client meetings to present reports and discover opportunities for growth
  • Provide technical support to sales and the creative team
  • Effectively support company by researching and reporting on advertising platform updates and new functionality
  • Stay up to date with various certifications, new features, and new tools
  • Collaborate with cross-functional teams to achieve advertising goals and key deliverables for client and internal projects
  • Work with Ad Team Manager to grow existing customer relationships, strengthen advertising services and develop new revenue streams
  • Inspire and mentor advertising team members by providing guidance, clear direction, problem solving and client management skills
  • Complete other duties as assigned

Skills & Qualifications

  • High attention to detail & organization
  • Strong passion for marketing and advertising
  • Willingness to learn new skills and advertising innovations
  • Ability to handle large volumes of data, campaigns, and clients
  • Strong analytical and problem-solving skills
  • Project management or client campaign management experience

Experience

  • Bachelor’s degree in marketing, advertising or equivalent degree required
  • 3+ years of online advertising experience
  • 2+ years of agency-side experience working with multiple clients
  • 2+ years experience working with eCommerce clients
  • Certification in Google Ads: Measurement, Search, Display, Video, Shopping and Google Analytics is preferred 

EEO 

Our mantra really says it all. You’re the only you this world’s got. Each individual who walks through our doors is unique. Regardless of your gender, race, sexuality or worldview, we promise to support and celebrate those differences. Diversity is fundamental to our continued success. So it goes without saying (although we’ll say it anyway) that Campaignium is an equal-opportunity employer.