Position Objective:
Use your PR experience and knowledge of podcasts to change the world for animals. PETA is seeking a Podcast Relationship Officer to develop cutting-edge podcast strategies, grow new relationships with podcast hosts and representatives, and represent our campaigns to podcasters.
Primary Responsibilities and Duties:
• Research, identify, develop, and implement pitches and correspondence that promote animal rights messages and generate coverage on podcasts for PETA’s campaigns
• Develop processes for effective strategic outreach to podcast hosts and representatives by creating assets, managing projects, deploying outreach, and tracking results
• Plan and carry out new strategies and approaches for increasing PETA’s impact on podcasts, including with host-read dynamic ads and plugs on podcasts, and build a network of contacts
• Adapt to new plans and opportunities quickly, adjust outreach strategies, and enact plans based on success and analytics
• Develop contacts and establish relationships with podcast hosts and representatives and news influencers through innovative approaches
• Keep informed about PETA's work, social media presence, and traditional media coverage
• Stay on top of trending topics and news stories and track and/or interact with those that are relevant to PETA's campaigns
• Maintain database records of podcast contacts, interactions with hosts and representatives, and supplemental information
• Exercise sound judgment and confidentiality at all times
• Professionally represent PETA's campaigns to the media and the general public
• Perform any other duties assigned by the supervisor
• Degree in a related field or equivalent experience working in a professional environment
• Minimum of two years of professional working experience working with podcasts or working in public relations and pitching to podcasts
• Track record of successful strategic projects demonstrating increased outreach and influence for supported brands, clients or companies
• Ability to think strategically and creatively to achieve objectives
• Experience with public relations listening and engagement tools such as Sprout Social, Muck Rack, and Sprinklr preferred
• Willingness and ability to be on call during weekend and evening hours
• Demonstrated thorough knowledge of animal rights issues and campaigns
• Proven ability to deal with a variety of people in a professional manner
• Demonstrated ability to work on multiple projects simultaneously
• Proven ability to take initiative and follow-through
• Demonstrated ability to make sound judgments and work independently
• Proven exceptional written and verbal communication skills
• Proven excellent organizational skills
• Proven ability to work well under pressure and meet tight deadlines
• Professional appearance and adherence to a healthy vegan lifestyle
• Support for PETA's philosophy and the ability to professionally advocate PETA's positions on issues
• Commitment to the objectives of the organization
The salary range for this position is $50,003.00 - $67,724.80 annually. The ultimate salary within this range that will be offered to a qualified candidate will be determined based on the candidate’s experience and the cost of living in the area in which the candidate will live and work.
A list of benefits available to qualified employees is available here.