Campaign Manager, Display
Fully Remote Westwood, MA
Description

About Intentsify:

WHAT WE DO - Intentsify provides B2B organizations with the most accurate, comprehensive buyer-intent intelligence in the market today, and solutions to act on that intelligence. 


HOW WE DO IT - Delivering and activating proprietary, next-generation precision intent data, Intentsify’s Intelligence Activation Platform identifies companies exhibiting research behaviors directly related to your business solutions, pinpoints where they are in the buying process, surfaces the issues they care about most, and enables you to engage identified companies, quickly and effectively.?? 


WHY WE DO IT - To transform the way B2B organizations consume, interpret, and activate intent—enabling exceptional full-funnel buying experiences that drive revenue. 

https://intentsify.io/


About the job:

Intentsify is looking for a skilled Display Campaign Manager to support our expanding customer base. This pivotal role owns end-to-end campaign success from implementation to optimization, and ensuring delivery in full. The ideal candidate will possess a deep understanding of programmatic landscape, demonstrates proficiency in the technical side of ad trafficking, and exhibits confidence in direct customer interactions.


Responsibilities:

  • Set up programmatic campaigns, aligning with client expectations and KPIs
  • Understand, gather, organize client deliverables for successful and timely campaign setup 
  • Use multiple platforms including but not limited to: Beeswax, Monday.com and Salesforce
  • Partner closely with Sales & Customer Success to ensure success with campaign executions from post-sale and launch through campaign completion
  • Owns all facets of campaign execution including operational support, creative review, delivery and pacing, performance reporting, and overall campaign management 
  • Leverage proprietary analytics platforms to provide insights and recommend optimizations 
  • Create and deliver regular reports for each customer to demonstrate the value they are  receiving from Intentsify
  • Reconciliations, and 3rd-party billing / discrep management 
  • Advocate for your campaigns internally and externally for success
  • Ad hoc projects, responsibilities as needed by the business requirements
  • Bring a positive, collaborative, team-oriented attitude to the team and your customers
Requirements
  • Experience: 3+ years of relevant campaign management experience.
  • Programmatic Advertising Expertise: In-depth knowledge of programmatic advertising and industry best practices.
  • Data Analysis Skills: Proficiency in working with large data sets to analyze campaign performance and apply findings to optimize campaigns.
  • Client Management: Experience working closely with clients to ensure campaigns meet and exceed customer KPI expectations.
  • Organizational Skills: Exceptional organizational abilities and the capacity to manage multiple projects simultaneously.
  • Communication Skills: Excellent oral and written communication skills across all levels of management.
  • Detail-Oriented: Demonstrated ability to manage details meticulously, work efficiently, and adjust priorities as necessary.
  • Proactive Attitude: A self-starter mindset with a drive to help achieve company goals.