About CloudBees

CloudBees enables enterprises to deliver scalable, compliant, and secure software, empowering developers to do their best work. 

Seamlessly integrating into any hybrid and heterogeneous environment, CloudBees is more than a tool—it's a strategic partner in your cloud transformation journey, ensuring security, compliance, and operational efficiency while enhancing the developer experience across your entire software development lifecycle. It allows developers to bring and execute their code anywhere, providing greater flexibility and freedom through fast, self-serve, and secure workflows.

CloudBees supports organizations at every step of their DevSecOps journey, whether using Jenkins on-premise or transitioning software delivery to the cloud. We’re helping customers build the future, today.

About the role 

CloudBees is looking for a Sr Manager, Product Marketing for our leading DevSecOps products. This role is for an experienced product marketing leader who has led teams focused on B2B technology specifically with PLG/PLS motions. 

What You’ll Do

• Priority 1 - build and execute on PLG and non-sales led initiatives that drive product usage and revenue.
• Priority 2 - partner with Product Marketing, Demand Generation, and Product teammates to continually improve and refine our non-sales led ICP, detailing the product and buying journey, and refining messaging and positioning for this group.
• Priority 3 - build metrics and dashboards to monitor and reveal patterns and behaviors that have the potential to drive product usage and revenue.
• Priority 4 - rapidly build and execute experiments in-product, with external marketing/content, and with other channels to build playbooks and scalable strategies.

Your everyday responsibilities:

• Directly manage a product marketing manager
• Manage/run the PLG and non-sales led motion
• Work with Demand Gen and other stakeholders on campaigns and strategic projects - from driving awareness to increasing upsells 
• Critically think about any products, strategies, or requests that come your way
• Collaborate across internal teams
• Communicate the product value to various audiences, using various methods (digital collateral, videos, etc.)

Who you'll be working with:

• You'll be on the Product Marketing team, reporting to our VP of Product Marketing. You will have one direct report.
• In addition to your Marketing partners, you'll also be working with Product, Engineering, Design, Communications, RevOps, Customer Success, and Sales teams across CloudBees
• We're a highly collaborative company.

What the Role Requires

• You are an experienced B2B PLG/PLS product marketing leader, who has helped scale products across SMB and mid-market customers.
• You have worked closely with product growth teams to activate, retain, and monetize users of the PLG funnel.
• You are an entrepreneur at heart - you want to build, grow, and scale a business and are willing to dig into it to get there.
• You are a trusted partner. Product, Sales, and other Marketing team members turn to you for your knowledge and perspective, they want to collaborate with you, and they trust that you'll be critically thinking about everything that comes your way.
• You are a leader and a doer. You can get into the weeds to run launches and analyze data while also looking for gaps in the market that you can bring to your Product partners and develop into thought leadership.
• You understand the B2B technology buyer - from C-Suite down to Developers. You have marketed products to one or more of these B2B buyer personas.
• You have created compelling positioning and messaging, written differentiated thought leadership, and have worked with internal partners on go to market strategies for Sales teams and/or other channels.
• You have translated complex technical concepts and technologies into strategic business and customer-centric value propositions. You have shared these concepts in a variety of media (pitch decks, website copy, white papers, videos, emails, blogs, social).
• You closely follow, understand and can create technical content and marketing materials that cover concepts and technologies in the developer and technologist workflow (e.g. DevOps, CI/CD, public Cloud, containers, Kubernetes, etc.).
• You have developed deep technical knowledge about products and capabilities, competitor products and services, and the competitive landscape in general.
• You know why attention to detail is important and you focus on the details in everything you do.
• You are comfortable working with data. You know how to get the data you need, how to analyze it, and turn it into stories to support product positioning, marketing campaigns, or sales collateral.
• Skilled at collaborating with and speaking the language of Technology B2B buyers and sellers.
• You have done and can do these things...
  • Learned a new product quickly
  • Work cross functionally across teams and build trust with your partners
  • Excel at working collaboratively
  • Manage your priorities and requests
  • Think and act strategically as well as execute on tasks on time
  • A strong storyteller and writer, you know to how get and keep attention from different B2B buyers
  • Communicate effectively - you can adjust how you communicate depending on who you are speaking with and what you need to say
  • Write up findings and present them to various partners so they know what they need to know and have clear direction to make decisions
• Familiarity with how DevOps, software development, CI/CD tools, and IT teams work and collaborate together

Also note:

• If this job interests you but you aren't certain if you meet all of the requirements, apply anyway - we value different perspectives and experience.
• We'll only consider applications with a cover letter - please make sure to include yours and tell us what you'll bring to the team.

We’re invested in you!

We offer generous paid time off to allow our employees time to rest, recharge and to be present with family and friends throughout the year.At CloudBees, we truly believe that the more diverse we are, the better we serve our customers. A global community like Jenkins demands a global focus from CloudBees. Organizations with greater diversity—gender, racial, ethnic, and global—are stronger partners to their customers. Whether by creating more innovative products, or better understanding our worldwide customers, or establishing a stronger cross-section of cultural leadership skills, diversity strengthens all aspects of the CloudBees organization.In the technology industry, diversity creates a competitive advantage. CloudBees customers demand technologies from us that solve their software development, and therefore their business problems, so that they can better serve their own customers.

CloudBees attributes much of its success to its worldwide work force and commitment to global diversity, which opens our proprietary software to innovative ideas from anywhere. Along the way, we have witnessed firsthand how employees, partners, and customers with diverse perspectives and experiences contribute to creative problem-solving and better solutions for our customers and their businesses.

Please be aware that there are individuals and organizations that may attempt to scam job seekers by offering fraudulent employment opportunities in the name of CloudBees. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers.Please note that CloudBees will never ask for any personal account information, such as cell phone, credit card details or bank account numbers, during the recruitment process.

Additionally, CloudBees will never send you a check for any equipment prior to employment. All communication from our recruiters and hiring managers will come from official company email addresses (@cloudbees.com) and will never ask for any payment, fee to be paid or purchases to be made by the job seeker. If you are contacted by anyone claiming to represent CloudBees and you are unsure of their authenticity, please do not provide any personal/financial information and contact us immediately at tahelp@cloudbees.com 

We take these matters very seriously and will work to ensure that any fraudulent activity is reported and dealt with appropriately. If you feel like you have been scammed in the US, please report it to the Federal Trade Commission at: https://reportfraud.ftc.gov/#/.

In Europe, please contact the European Anti-Fraud Office at: https://anti-fraud.ec.europa.eu/olaf-and-you/report-fraud_en

Some signs of a recruitment scam:

• Ensure there are no other domains before or after @cloudbees.com. For example: “name.dr.cloudbees.com”
• Check any documents for poor spelling and grammar – this is often a sign that fraudsters are at work.
• If they provide a generic email address such as @Yahoo or @Hotmail as a point of contact.
• You are asked for money, an “administration fee”, “security fee” or an “accreditation fee”.
• You are asked for cell phone account information.
• You are asked to cash a check for “equipment” prior to start.
• You are offered a job offer immediately or without an interview.

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