Prosource, the region’s leading business technology solutions provider, has been awarded a Top Workplaces 2023 honor by The Enquirer. The list is based on employee feedback gathered through a third-party survey administrered by employee engagement technology partner Energage, LLC. The anonymous survey uniquely measures 15 drivers of engaged cultures that are critical to the success of any organization including alignment, execution, and connection, just to name a few.
Job Title: Software Sales & Marketing Intern
Goals and Responsibilities:
The Software Technology Sales & Marketing Intern is responsible for helping to uncover inside and outside sales opportunities using marketing efforts, cold calling, and implementing events. This individual will be a highly motivated, self-starter able to identify and develop new business from existing customers from multiple sources including inbound/outbound marketing leads, prospect lists, discovery, and individual research. This person will also be responsible for marketing, planning, and implementing events and creating compelling social media content that promotes software solutions to prospective and current Prosource customers. With the right performance and successful metrics, this individual will have the opportunity to move into a Document Automation Coordinator Role.
Lead Generation: Pre-Call Plan, Cultivate and Qualify (50%)
- Develop new business opportunities via telephone and mass communication such as email and social media to introduce Prosource solutions and identify appropriate buyers within the target market.
- Research companies in our servicing area to build “Call Campaign” lists.
- Execute “Call Campaigns”.
- Follow up on leads and conduct research to identify potential prospects.
- Learn how to and conduct initial needs analysis and determine prospect’s pain.
- Help build and cultivate prospect relationships by initiating communications and conducting follow-up communications to move opportunities through the sales funnel.
- Work with the Director of Sales to develop and grow the sales pipeline to consistently meet quarterly revenue goals.
- Work with the Director of Sales to prepare and analyze sales pipeline reports and dashboards using the line of business software.
- Attend and participate in networking events (OnBase Community Events/OCE, chamber, BNI, Webinars).
Marketing Research, Analysis & Coordination (45%)
- Conduct market research to identify trends, competitors, and customer needs.
- Analyze customer data to identify opportunities for growth.
- Generate sales interest through marketing, planning, and implementing OnBase and other technology events.
- Follow up on leads generated from events.
- Work with Sales and Senior Marketing & Communications Manager to align strategies.
- Manage lead gen data for new and prospective clients within line of business software, ensuring all communications are logged, information is accurate, and documents are attached.
- Create and build qualified opportunities in Autotask.
- Assist Document Automation Sales in prepping proposals.
Sales Team Nurturing and Training (5%)
- Nurture relationships with sales reps so that our solutions are front of mind as they actively seek opportunities.
- Brief Document Automation Directors on opportunities prior to intro meetings.
Behavioral Traits, Attitudes and Skills Required:
Listening – Accurately receive and interpret messages while communicating.
Persuasiveness – Add emotion that supports explanations to adequately convey benefits and features to customers.
Perseverance – Pursues everything with energy, drive, and a need to finish. Seldom gives up before finishing, especially in the face of resistance or setbacks.
Resilience – the ability to brush ourselves off after getting knocked down, learn from our mistakes instead of repeating them, and rebuff rejection instead of internalize negativity.
Self-Confidence – Have self-assurance in personal judgements; believe in yourself.
Self- Motivated – Retain the drive within to constantly improve skillset.
Communication – Conveys information accurately, efficiently, listens actively and incorporates the ideas of others, adapts written and oral style to the audience to enhance understanding. Appropriately maintains confidential information.
Decision Making – Gathers necessary information, makes timely and good decisions by using sound judgement and calling on varied resources.
Initiative – Takes prompt action to accomplish objectives, goes beyond what is required and/or expected, acts on ways to improve existing conditions and processes, seeks to resolve problems without being asked.
Organization – Effectively structures ideas and resources in ways that support the achievement of specific and broad objectives, works in an orderly, systematic fashion.
Problem Solving – Analyzes interrelated elements of problems and works systematically to solve them, uses sound judgment to develop efficient and feasible resolutions to challenging issues.
Timeliness – Effectively manages deadlines without additional direction, working efficiently towards milestones.
Teamwork – Acts as a valuable, collaborative team member by demonstrating willingness to support prospects and other team members. Develops cooperative relationships, exchanging ideas, creating solutions and resolving problems.
Training – Further your sales knowledge and skills.
Multi-tasking – Skilled with juggling appointments and multiple assignments and able to work tasks with little notice.
Prerequisites (i.e… education, experience)
- Junior or Senior working toward a 4-year college degree.
- Experience using social media.
- Candidates must be authorized to work in the United States on a full-time basis for an employer without restriction.
- Desire and ability to learn changing technology
Primary people Contacts:
- Director of ECM Solutions, Director of Product Delivery, Prospects, Sr. Marketing & Communications Manager, Customers, Sales Reps, Account Management Team, and Engineering and Project Management Team
Toughest Part of the Job:
- Rejection Adapting
- Staying motivated
- Adapting skillsets to meet changing technologies
- Patience in building pipeline and relationship nurturing
Compensation method:
- Hourly pay plus opportunity for bonus