The Homrich Berg Marketing team is looking for a dynamic and strategic Senior Events Manager to develop and execute the company's events strategy. The ideal candidate will be responsible for managing a diverse range of events that support client engagement, brand representation, and community involvement across multiple offices. This role requires expertise in event planning, software management, and sponsorship optimization, with the aim of maximizing the impact of HB's events and initiatives. The position is based in Atlanta and reports directly to the Chief Marketing Officer (CMO).
Key Responsibilities:
- Events Strategy and Planning: Develop and implement an overarching events strategy that aligns with HB's objectives, including both traditional and new event formats.
- Software Management: Research, identify, and manage software solutions for event management and ticket distribution.
- Sponsorship and Ticket Maximization: Ensure optimal use of tickets and sponsorships, making sure the HB brand is well-represented and client engagement is prioritized.
- Event Coordination: Organize and execute various events, including traditional annual/biannual events, conferences, client/advisor gatherings, and large internal events.
- Venue Sourcing and Idea Generation: Identify suitable venues and create compelling event concepts that resonate with clients and prospects.
- Communication Management: Oversee all communications related to HB events, including invitations, RSVPs, and promotional materials.
- On-site Event Management: Provide on-site support for events, managing logistics and ensuring seamless execution.
- Community and Charitable Sponsorships: Drive community initiatives and charitable sponsorships to enhance HB's presence and network.
Examples of Events:
- Annual Client Cocktail Reception
- Annual Golf Invitational
- Biennial Investor Conference
- Client Webinars and Lunch and Learns
- Advisor-driven client events (e.g., wine tastings, sporting events)
- HB Employee Events (e.g., quarterly outings, annual retreats)
- Ten to fifteen years of experience in event management, preferably within a professional services environment.
- Strong understanding of event planning and execution, including budget management.
- Excellent project management skills with the ability to multitask and meet tight deadlines.
- Professional demeanor and client service approach.
- Proficient in using event management and ticket management software.
- Proficient in using the Microsoft Office suite, especially PowerPoint.
- Exceptional communication skills, both written and verbal.
- Ability to work collaboratively in a fast-paced organization.
- Willingness to travel as required to support events across multiple locations.
- Strong organizational skills and attention to detail.
Desired Attributes:
- A proactive problem-solver with a positive, can-do attitude.
- Strong team player, able to work independently and take initiative.
- Ability to build and maintain relationships with internal and external stakeholders.
- Flexibility to adapt to the non-traditional work hours often required in event management.
This role offers the opportunity to make a significant impact on HB's client engagement and brand visibility through innovative and well-executed events. If you are passionate about creating memorable experiences and driving strategic event initiatives, we encourage you to apply.