We are seeking a passionate and creative Marketing Coordinator to join our fast-paced and growing marketing/communications team on a full-time basis. This role will manage our social media profiles and content creation, support partnership development efforts via email campaigns and data management, and provide administrative support for marketing and communications events, swag, and scheduling.
The ideal candidate will have strong written and verbal communications skills, a deep understanding of social media trends, and the ability to create engaging and professional content using tools like Canva and Adobe Illustrator. Experience with customer relationship management (CRM) tools and a personal connection with type 1 diabetes are a plus.
This is a full time, remote, home-office based role eligible for a full benefits package including paid holidays, PTO, and competitive pay in a mission-based work environment. A private, quiet, home office space is required. Candidates can live anywhere in the United States. Living near an airport is convenient as travel is expected (up to monthly) for community events, conferences, company retreats, etc.
Core Responsibilities:
- Social Media Content: Develop and implement monthly content calendars to ensure consistent and timely posting. Lead content creation (image design, captions, etc.) with support of the larger Marketing & Communications team.
- Community Engagement: Respond to comments, messages, and inquiries in a timely and respectful manner, in alignment with our messaging guidelines and social media response protocol. Foster a positive online community and build relationships with our followers.
- Social Media Strategy Development: Assist in crafting social media strategies to increase engagement, reach, and follower growth. Track and analyze performance metrics to inform future content.
- Newsletter Management: Maintain company MailChimp and Zoho accounts, including regularly updating mailing lists, setting up email campaign parameters, and sending newsletters.
- Data Analysis: Support the team in reviewing and understanding social and outreach analytics. Consolidate data from multiple sources (such as MailChimp, Zoho, and Tableau), run reports in CRM, and provide recommendations on how the team can increase growth and engagement on socials and increase response rates on outreach campaigns.
- Supplies Management: Maintain accounts of organization’s marketing materials; coordinate and send print items and swag to internal and external stakeholders.
- Event Coordination and Attendance: Collaborate with the MarCom team to plan and attend diabetes and healthcare events nationwide. This includes coordinating event attendees (internal), shipping conference swag and displays, setting up ads with conference hosts, and attending meetings and conference exhibitions.
Expected Skills & Capabilities:
- 1+ years of experience managing social media for business or professional purposes (experience with Facebook and Instagram required; TikTok, YouTube, LinkedIn a plus).
- 1+ years of experience in creating visually appealing content preferably using Canva (experience with Adobe Illustrator is a plus).
- Ability to travel regularly for in-person meetings, conferences & events.
- Bachelor’s degree in Marketing, Graphic Design, Communications or related field.
- Experience supporting email marketing campaigns and managing data in CRM tools.
- Experience in event planning and logistics, including scheduling, ordering supplies, and coordinating with external partners.
- Ability to analyze social media performance metrics and provide actionable insights
- Strong attention to detail and follow-through.
- Excellent organizational skills with the ability to manage multiple projects and meet deadlines.
- Strong follow-up and follow-through with proper documentation to support actions/decisions.
- Comfortable working in a fast-paced, dynamic environment.
- Strong writing and verbal communication skills with a proven ability to tailor communications to different stakeholders.
- Ability to work independently, demonstrating initiative and strong time management.
- Empathetic and willing to learn about type 1 diabetes to connect with the community.
- Proficiency in English is required.
Helpful and Preferred Skills & Experience:
- Graphic Design: Design and produce high-quality, visually appealing, and professional content tailored to our social media channels (Instagram, Facebook, TikTok). Utilize Canva and Adobe Illustrator for graphics, videos, and posts.
- Startup experience is beneficial, with non-profit experience a plus.
- Fluency in Spanish is a plus.
About Blue Circle Health:
Blue Circle Health is a 501(c)(3) nonprofit organization dedicated to improving the health of people with type 1 diabetes (T1D), a chronic autoimmune condition in which the body doesn’t produce insulin. T1D affects more than 2 million people in the US and many face barriers to the care, education, medication, and supplies needed to manage their condition.
Blue Circle Health provides virtual care, education, and support for adults with T1D, at no cost to them. Because T1D is a 24/7 condition that is largely self-managed, we educate and empower people with T1D to ensure they have the skills, tools, and confidence to manage their condition. Our whole-person approach includes medical care, diabetes education, peer coaching, diabetes supportive counseling, insurance navigation, supplies and medication, and referrals to community resources that can help with access to housing, employment and food.
Funded by The Leona M. and Harry B. Helmsley Charitable Trust, Blue Circle’s charge is to design and deliver care that improves the health of people with T1D, while proving to the T1D community that better models of care are both needed and feasible.
We’re seeking mission-driven professionals to help us create a healthcare delivery and support model that people deserve.
Compensation & Benefits:
- The annual salary range for this role is $70,000-$95,000. This is the pay range we reasonably expect to pay for this position. Individual compensation decisions are based on a variety of factors.
- Health + dental + vision + short & long term disability coverage.
- 401(k)
- PTO & Holidays
- 100% remote work within the United States with much of the current organization located in the Eastern time zone. Attendance at occasional in-person meetings may be required.
- Opportunity to shape a healthcare delivery system and contribute to strategy every step of the way.
- Make an impact in the lives of patients at a non-profit dedicated to improving healthcare.
Anticipated Job Posting Close Date:
November 6, 2024. Applications will be reviewed as they are received.
We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.