*Hybrid- Position must be able to work at the Corporate Office in Burnsville, MN 55337.
Basic Function
Serves as the organizations’ CRM subject matter expert and oversees the administration, configuration, and maintenance of the CRM to ensure accurate and up-to-date customer data. Supports sales operations efforts by optimizing sales processes in the CRM, implementing automation, and providing data-driven insights to improve results. Provides internal support to the Sales team and other internal key areas by providing data analysis, dashboards, reporting, training, and overall CRM expertise to support sales pipeline management and sales objectives.
Responsibilities
- Responsible for owning all key aspects of the CRM system, ensuring it is configured optimally based on developed business requirements and understanding of sales processes.
- Implements processes, efficiencies, and innovative enhancements to the CRM system in support of the sales and marketing objectives.
- Supports the creation of territory development plans by utilizing analytics, company strategies, and measurable metrics.
- Assists in demand generation and standardizes, optimizes, and automates the process for capturing and nurturing leads to ensure a consistent flow through the sales pipeline.
- Oversees CRM data entry, manages usage, and supports the Sales team with CRM-related queries and tasks, ensuring they have the information and tools needed to succeed.
- Manages CRM data, dashboards, reporting, and program analysis and continuously monitors performance and effectiveness.
- Implements, tracks, and manages contracts in CRM.
- Researches, tracks, and provides resolution to CRM issues and communicates to the appropriate internal or external customers. Identifies outside support, hires and manages CRM consultants where needed.
- Provides analytics and project support for all aspects of customer operational processes and special projects to support sales.
- Continuously monitors and maintains data quality and integrity, performs regular audits, and executes frequent data cleansing projects.
- Implements data hygiene protocols for accurate segmentation and targeting in support of the organization’s business objectives.
- Continually audits and troubleshoots automations, sequences, contact/deal/company properties, and pipelines.
- Creates CRM training materials and delivers content through ongoing training to new and current Sales and Customer Service teams and other departments – including articles, videos, emails, and online courses or other resources.
- Continually provides exceptional customer service to internal and external stakeholders.
- Supports additional sales operations and responsibilities as needed.
Qualifications
- Bachelors’ degree required.
- Medical device industry experience a plus.
- 3-5 years of HubSpot or Salesforce or relevant CRM Admin Experience preferred or an understanding of CRM implementation and sales process improvement. (Imricor currently used HubSpot Sales Professional).
- Strong data management abilities and excellent time management.
- Ability to identify actionable insights through data analysis to support data-driven business decisions.
- Ability to analyze and synthesize data.
- Strong customer-centric focus skills (listening, solution-focused).
- Demonstrate a high level of ownership and accountability.
- Ability to provide support in a team environment.
- Ability to meet deadlines, handle and prioritize simultaneous tasks.
- Excellent communication and interpersonal skills.
- Strong organizational skills and results driven.
- 5 years’ experience with Microsoft Office: Word, Excel, and PowerPoint.
- Ability to work in-office with some remote flexibility.
Working Conditions
- Light work, exerting up to 20 lbs. of force or less.
- Requires finger dexterity, repetitive motion, talking and hearing.
- 85% of time requires viewing and working at computer screen.
- Significant work pace & pressure due to deadlines.
This position is responsible for complying with the Quality System requirements and carrying out responsibilities as outlined in the environmental, health, and safety policies.
The statements above reflect the principal function and most significant duties of the job as necessary for its evaluation in relation to other jobs in the organization and shall not be construed as a detailed description of all the work requirements that may be inherent in the job. Any functions that are non-Essential will be identified as such. A request for Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.