Category Director is a leadership role that involves leveraging data-driven insights, collaborating cross-functionally to optimize product mix, and building external partnerships to expand category influence. The ideal candidate has a deep understanding of the adult beverage market, a strategic mindset, and a track record of delivering measurable category growth.

Duties and Responsibilities:

• Lead the development of a long-term vision and strategic shelf plan for the Phusion portfolio with top retailer accounts.
• Analyze market trends, consumer preferences, and competitive activities to identify key opportunities for expansion.
• Define category KPIs and work with the Analytics & Insights team to create regular reporting methods to track progress.
• Evaluate category performance regularly and recommend refinements to product lines, packages, or brand positioning.
• Work closely with Sales and key account teams to deliver category insights.
• Attend customer meetings, industry conferences, and trade events to gather market feedback and foster strategic relationships.
• Develop tools and training materials to empower customer-facing teams with category expertise.

Phusion Projects is an equal opportunity employer. Phusion recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status and other protected status, as required by applicable law.

• Bachelor’s degree in Business, Marketing, Finance, or related field (MBA or advanced degree preferred).
• 10+ years of progressive experience in category management within the adult beverage industry.
• Proficiency in syndicated data tools (e.g., IRI, Nielsen, or similar) and translating data into strategic insights.
• Demonstrated success in developing category growth strategies and collaborating with cross-functional teams.
• Strong communication skills with proven ability to influence stakeholders at all levels—internal and external.
• Experience managing direct reports.
• Exceptional problem-solving and analytical thinking with the ability to thrive in a fast-paced, entrepreneurial environment.
• Willingness to travel (up to 50%) for customer meetings, trade shows, and market visits.

Competencies:

• Diversity - Demonstrates knowledge of EEO policy; Shows respect and sensitivity for cultural differences; Educates others on the value of diversity; Promotes a harassment-free environment; Builds a diverse workforce.
• Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
• Adaptability - Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
• Customer Service - Manages difficult or emotional customer situations; Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance; Meets commitments.
• Motivation - Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Takes calculated risks to accomplish goals.
• Oral Communication - Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
• Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities or physical requirements. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.