Sales Development Representative/Demand Generation
About SEIDOR
SEIDOR is proud to be an award-winning SAP Platinum Partner with over 40 years of experience in technology consulting. We offer a comprehensive portfolio of SAP solutions, including SAP Business Suite, SAP Cloud ERP and SAP Cloud ERP Private, SAP Business Technology Platform, SAP Business ByDesign and SAP Business One; Providing services and expertise to large corporations and SMEs across 20+ industries, in both the public and private sectors, helping them navigate their digital transformation journey.
Humanizing Technology
Our organization focuses on Humanizing Technology through our commitment to people, teams, customers, partners, future professionals, and society. Our diverse team of more than 9,000 qualified professionals in 45 countries across the globe faces challenges head-on, while maintaining an open mind and collaborative spirit. We value and encourage transparency, honesty, commitment, and courage throughout our organization.
SEIDOR North America is proud to be an Equal Opportunity Employer. We are committed to providing equal employment opportunities without discrimination or bias.
About the Role
We are seeking a results-driven Sales Development Representative to join our dynamic marketing team. The ideal candidate will be responsible for developing, implementing, and executing demand generation strategies to drive qualified leads and enhance our sales pipeline. This role requires a strategic thinker with a deep understanding of B2B sales and marketing, data analytics, and campaign management.
Primary Responsibilities
- Strategy Development: Design and execute demand generation strategies that align with our business goals and target audience. Focus on generating high-quality leads and nurturing them through the sales funnel.
- Campaign Management: Plan, implement, and optimize multi-channel marketing campaigns, including email marketing, content marketing, social media, webinars, and paid media.
- Lead Nurturing: Develop and manage lead nurturing programs to engage and convert leads into customers. Utilize marketing automation tools to segment audiences, create targeted messaging, and track engagement.
- Analytics and Reporting: Monitor and analyze campaign performance using key metrics such as lead conversion rates, cost per lead, and ROI. Provide actionable insights and recommendations for continuous improvement.
- Collaboration: Work closely with the sales team to align marketing efforts with sales objectives and ensure a seamless handoff of leads. Collaborate with content creators, designers, and other stakeholders to produce compelling marketing materials.
Qualifications
- 3-5 years of experience in demand generation, lead generation, or a similar marketing role, preferably in a B2B environment.
- Proven track record of developing and executing successful demand generation campaigns with measurable results.
- Strong proficiency with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce).
- Excellent analytical skills with experience in using data to drive decision-making and optimize campaign performance.
- Creative thinker with strong problem-solving abilities and a passion for innovation.
- Exceptional communication and interpersonal skills.