Net Conversion is a Marketing & Analytics Agency, focused on driving measurable business results through innovative media optimization, curiosity, and creative problem solving. People and culture continue to be our #1 priority, with a focus on professional growth and work/life balance. On top of a flexible working environment and competitive salary, we offer Employer Paid Medical, Unlimited PTO, 401K Match, Paid Maternity/Paternity/Adoption, Pet Benefits, and more.
MAJOR PURPOSE:
Partnering with the Media Director and the media buying team, the Media Buyer is responsible for strategic buying across all media channels, to include TV, radio, print, outdoor, OTT & digital audio with an emphasis on offline and emerging channels. This person will own the strategic media buying, and planning processes for select partners, which consists of developing, negotiating, executing, and monitoring paid media campaigns.
MAJOR RESPONSIBILITIES:
- Responsible for the negotiation, purchase, execution and delivery of approved media plans including Linear TV, Cable, Radio, Print, and Outdoor as well as extensions in Addressable OTT/CTV and streaming audio
- Negotiates and contracts media buys, including added-value.
- Fosters positive relationships with media vendors by managing expectations through consistent communication, to drive strong negotiations and campaign performance.
- Responding to competitive requests; researching and compiling competitive data
- Organizes and maintains vendor contracts, audience and media research, historical documentation, and reports.
- Works with vendors to ensure full delivery of ordered buys.
- Crafts well thought-out and researched POVs on partner and agency opportunities.
CANDIDATE SHOULD HAVE:
- 3-5 years of relevant experience
- Strong negotiating skills
- Able to flexibly manage complex processes in a fast-paced environment.
- Entrepreneurial mind with the ability to multitask and handle multiple campaigns at a time.
- Detail oriented with exceptional critical thinking and problem-solving abilities
- Strong interpersonal skills to foster internal and external relationships.
NICE TO HAVE:
- Agency experience.
- Exposure to OTT and digital audio (Pandora, podcasts, etc).
- Topline understanding of digital media KPIs, management, and reporting (relevant for cross channel media plans and OTT/digital audio).
- Understanding of common media research and planning tools/software.
- Strong presentation skills to foster partner, vendor, and internal relationships.
EDUCATION AND EXPERIENCE:
- 8-10 years buying traditional media (TV, radio, print, and outdoor).
- Bachelor’s degree in Marketing, Digital Media, Communications, Public Relations, or other related field.
Net Conversion does not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Net Conversion is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at jobs@net-conversion.com.