Job Posting: Marketing & Events Coordinator
Location: Wausau, WI (Hybrid)
Company: Hougum Law Firm, LLC

About Us
Hougum Law Firm, LLC is a client-centered estate planning and elder law firm dedicated to helping families protect what matters most. We provide comprehensive legal solutions with compassion, clarity, and professionalism. As we continue to grow, we’re looking for a Marketing & Events Coordinator to manage client-facing events and support ongoing marketing initiatives.

Position Overview

The Marketing & Events Coordinator will be responsible for planning, promoting, and executing workshops, webinars, and community outreach events. This role also supports day-to-day marketing activities, including digital marketing, content creation, email campaigns, and coordination with vendors and internal team members.

This is an ideal role for someone who is highly organized, creative, detail-oriented, and excited to work in a purpose-driven legal environment.

Key Responsibilities

Event Planning & Execution

• Plan, coordinate, and manage all firm events including educational seminars, webinars, and partner presentations.
• Handle all logistics: venue selection, vendor coordination, event registrations, attendee follow-up, and on-site support.
• Track event ROI, attendance metrics, and lead generation.

Marketing & Communications

• Create, schedule, and publish content across social media platforms (LinkedIn, Facebook, Instagram, etc.).
• Assist with email marketing, newsletters, and drip campaigns using tools like Mailchimp, Constant Contact, or CRM platforms.
• Support the creation of promotional materials, flyers, presentations, and digital ads.
• Maintain website updates, event listings, and blog postings (no coding required).

Brand & Community Engagement

• Help develop partnerships with financial advisors, realtors, CPAs, senior centers, and community organizations.
• Coordinate sponsorships, networking events, and local outreach efforts.
• Ensure consistency of branding, messaging, and client experience.

Data & Administrative Support

• Track lead sources and marketing metrics in CRM.
• Manage event budgets and marketing calendars.
• Provide general support to the professional staff and management team as needed.

Qualifications

• 1–3 years of experience in marketing, events, communications, or related field (law firm or professional services experience a plus).
• Strong organizational and project management skills.
• Excellent written and verbal communication skills.
• Working knowledge of social media platforms and basic design tools (Canva, Adobe Express, etc.).
• Experience with CRM or email marketing platforms preferred.
• Comfortable interacting with the public and representing the firm.

Personal Attributes

• Friendly, professional, and polished demeanor.
• Self-starter with the ability to work independently and collaboratively.
• Detail-oriented with strong time-management skills.
• Passion for helping families and seniors navigate important life decisions.

Compensation & Benefits

• Competitive salary based on experience.
• Professional development & training opportunities.
• Supportive team culture with room for long-term growth.