We have a great opportunity for someone who wants to take their next step in their career!
Treepeople is currently searching for a Marketing and Social Media Manager to join their team!
This position will report directly to the Director of Marketing and Communications
The Marketing and Social Media Manager is key to supporting the Marketing and Communications team in managing and executing all marketing and social media efforts for Los Angeles’ largest environmental movement.
The successful candidate will have a proven track record of creating and managing marketing campaigns and digital platforms to significantly grow an organization’s brand and social media presence. This person will be key to creating and leading TreePeople’s marketing campaigns and brand partnerships, including overseeing the organization’s digital fundraising platforms and leading our social media strategies.
A successful candidate will have a strong work ethic, be able to work in a fast-paced environment and have passion for data to drive marketing strategies aimed at expanding our base of support. The successful candidate will be able to collect and synthesize analytics to design and implement strategies that maximize and augment TreePeople’s brand, with the goal of growing the organization’s volunteer and donor base.
Essential Job Responsibilities:
Include, but are not limited to:
Create and oversee digital marketing campaigns based upon TreePeople’s brand, key messages, and strategic priorities
Create, edit, share, curate and manage content, focusing on written and visual stories to increase engagement with targeted audiences, including donors, volunteers, policy makers and the population at large.
Establishing and managing brand partnerships and influencer relations.
Work closely with TreePeople’s philanthropy team to manage and grow fundraising operations across digital platforms; including social media presence and ad-buy, peer-to-peer fundraising campaigns as well as the Tree Dedication program’s digital presence in order to meet the organization's fundraising goals.
Manage brand activations and audience experiences to maximize engagement.
Execute a social media strategy developed with the Director of Marketing and Communications
Community management via monitoring, listening, and responding to users via TreePeople’s social media platforms.
Manage and maintain social media platform content and design (i.e. Facebook timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog), working closely with TreePeople’s Graphic Designer.
Manage photo, story and video assets.
Design, create, and manage promotions and social ads.
Stay current with all social media and marketing trends on existing and future platforms.
Monitor trends in social media tools, applications, channels, design and strategy.
Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the digital campaigns
Minimum Experience, Skills and Job Requirements
BA in Communications, Marketing or a related field strongly preferred
3-5 years of marketing, brand and social media management
Experience in running brand and marketing campaigns
Experience in partnership and influencer relations highly preferred
Excellent writing, copyediting and proofreading skills is a must
Digital fundraising experience is highly preferred
Experience with QGIV or similar peer-to-peer fundraising platforms
Experience in storytelling and the creation of engaging content that creates a call to action for
audiences across multiple audiences and digital platforms
Exceptional communication and organizational skills
Work experience in non-profit sector preferred
Work in the policy/advocacy sector is a plus
Design and Photoshop skills ideal
Multilingual, especially Spanish bilingual is a plus
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee will be involved in standing, walking, sitting, talking and/or hearing, using hands to handle or feel for objects, pushing and reaching with hands and arms and must be able to lift up to 25 lbs. Due to the nature of the job that is performed, the employee must have good vision with or without glasses. Mountain Restoration Trust is an equal opportunity employer.
In establishing this job description the marginal functions of the position that are incidental to the performance of the essential or fundamental job duties have been excluded. The stated job requirements represent the minimum levels of knowledge, skills, and abilities needed for proficient performance of the essential functions. All functions and requirements are subject to possible modification to reasonably accommodate individuals with disabilities. This job description in no way states or implies that these are the only duties to be performed by an employee occupying this position. Employees will be required to follow any other job-related instructions and to perform any other job related duties requested by his/her Supervisor, Manager and/or Director.
We are an equal opportunity employer.