Description
Job Summary:
The Marketing Manager leads all marketing initiatives for Bielinski Homes and Bielinski Management, ensuring brand integrity, strategic growth, and exceptional customer engagement. This role manages agency relationships, day-to-day marketing activities, and is responsible for protecting the company’s reputation, including responding to all online reviews.
Key Responsibilities:
- Develop and manage annual marketing plan.
- Analyze performance metrics and recommend improvements.
- Oversee website updates, SEO optimization, and user experience improvements.
- Update Google and respond to Google reviews.
- Create and refine marketing materials.
- Design and communicate monthly consumer promotions.
- Monitor and protect the company's reputation across all platforms.
- Plan and promote events such as model home grand openings.
- Create and distribute email campaigns.
- Obtain photos of new products for use on the website, BDX, and marketing agency.
- Create new renderings and update existing renderings for products.
- Attend all professional photo shoots.
Requirements
Qualifications:
- Education: Bachelor’s degree in Marketing or a related field.
- Experience: Minimum of 3 years of experience in marketing. Experience in the home building or construction industry is a plus.
- Skills: Strong organizational and multitasking skills. Excellent written and verbal communication skills. Proficiency in Microsoft Office Suite and marketing software/tools.
- Attributes: Creative thinking and problem-solving abilities. Ability to work independently and as part of a team. High level of professionalism and confidentiality.
Benefits:
- Medical, dental, vision and ancillary insurance options 1st of the month following 30 days of employment.
- Company paid life and disability insurance.
- PTO and paid holidays.
- Flex spend/HSA options.
- 401(k) with company match.