The Digital Content Creator is a creative, fact-based storyteller who presents true life stories through compelling video, visual, and written content. Blending high-quality visual journalism with mission-driven brand storytelling, this role helps shape the organization's digital voice, creating content that resonates with modern adult audiences and drives engagement across social and digital channels. The ideal candidate is a strong digital communicator with a deep understanding of how people discover and interact with content today, along with a passion for nonfiction media that informs, inspires, and builds connections.

Company Overview

Legacy.com is the place where life stories live on. We are the global leader in online memorial tributes; a top-50 news website in the United States, and a destination for over 40 million unique visitors each month. Founded in 1998, Legacy.com is honored to help consumers express condolences, share direct support for families, and celebrate the people who have touched their lives. Legacy delivers its community-targeted content daily via 8,500 local media and funeral home partners. We continue to broaden our offerings in our mission to help people seeking information and guidance on all aspects of end-of-life. Our vision is to become the full-service end-of-life and memorialization destination. 

• 5+ years of strong experience with social media-based multimedia storytelling, with a strong emphasis on video and visual content creation, including both onscreen and behind the scenes.
• High level of expertise with common digital video and graphic design tools such as Adobe Creative Suite, Canva, etc., and experience using newer AI-powered creative tools. 
• Substantial expertise with creative and audience-building best practices on Instagram and/or TikTok.
• Successful track record with team-based creative process. 
• Successful track record with deadline management. 
• Responsiveness and ability to adapt to shifting project needs.
• Excellent communication skills, with the ability to discuss complex scenarios in simple, constructive ways. 
• Experience writing for various and diverse audiences/markets. 
• Comfort level dealing with survivors and sensitive topics: death, grief, tragedy, trauma, etc. 

Essential Job Functions

• Write and produce high-quality, platform-specific, short-form content, including videos/reels, social media graphics, visual assets for email, narrative and educational posts, and calls to action.
• Proactively research and pitch content ideas that capitalize on immediate and emerging social media trends, creating storytelling that positions Legacy.com as the authoritative source of memorial information. 
• Serve as an on-camera storyteller and brand ambassador for Legacy content.
• Assemble and curate multimedia messaging in support of Legacy’s brand, incorporating original copywriting, on-camera video narration, collected visual assets, and social media content.
• Customize and adapt content as appropriate for platform-specific audience expectations on Facebook, Instagram, YouTube, Threads, LinkedIn, and other relevant spaces. 
• Manage production timelines and asset delivery for multiple projects simultaneously while meeting deadlines and quality standards.
• Edit video, audio, and graphic design files to create professional-quality materials.
• Balance accurate and respectful memorial reporting with effective audience engagement. 

 Benefits 

• Legacy.com offers a very generous and comprehensive benefits package, including: 
• Medical, Dental, and Vision Insurance 
• Health Savings Accounts and Flexible Spending Account options with generous employer contributions (based on plan selection)
• Basic Life and Supplemental Life insurance 
• Disability Insurance
• Voluntary Supplemental Benefits (Hospital Indemnity, Accident, Critical Illness) 
• Flexible Paid Time Off
• 401k plan with discretionary employer match 
• Paid Medical and Parental Leave Compensation 

Location

This role can be based in our Chicago HQ, hybrid, or remote with the expectation of occasional travel to Chicago for meetings as needed by the business. 

Only accepting applications from qualified candidates within the United States in the following states: AZ, CA, CO, CT, FL, IL, IN, MA, NC, NJ, TX, WI.

Compensation

Annual salary range $70,000-$80,000 + Bonus

Final compensation is determined based on a variety of factors such as experience, education, certifications, and geographic location.