Trailer Sales & Truck Equipment Sales Representative
Fort Collins, CO CO Trailer Sales & Truck Fitting
Job Type
Full-time
Description

  

We are seeking a driven and customer-focused Trailer Sales & Truck Equipment Sales Representative to grow new business and strengthen existing customer relationships. This role combines outside sales (1–2 days/week) with on-lot retail and dealership sales (3–4 days/week) and focuses on trailers, truck bodies, truck equipment, and related parts.

This is an excellent opportunity for a sales professional who enjoys building long-term relationships, working with fleet and commercial customers, and representing a company with a strong reputation for quality and service.

What You’ll Do

  • Develop new business and grow existing customer relationships through outside sales and dealership visits
  • Engage fleet managers, commercial customers, and walk-in retail clients
  • Identify customer needs and partner with leadership to recommend proper equipment specifications
  • Conduct product demonstrations and capability presentations
  • Prepare quotes, sales orders, and invoices using company ERP software
  • Maintain accurate sales logs, pipeline notes, and lost-sale reporting
  • Coordinate delivery and pickup of trailers, truck bodies, and equipment
  • Collaborate closely with the Truck Equipment Service Manager on installation schedules
  • Provide customer and market feedback to leadership
  • Assist with trade shows, customer events, and on-lot equipment displays
  • Support team members as needed and deliver superior customer service at all times
  • Follow all safety guidelines and use required personal protective equipment
  • Drive company trucks and tow trailers as needed

Products You’ll Work With

Truck Equipment:

  • Flatbeds, service bodies, dump bodies
  • Cranes and crane bodies
  • Liftgates, snowplows, lumber beds, platform bodies

Trailers:

  • Light and medium-duty trailers
  • Dump, gooseneck, cargo, and utility trailers

Benefits:

  • Medical insurance
  • Dental insurance
  • Vision Insurance
  • Health savings account
  • Flexible spending account
  • Paid time off
  • 401(k) with matching contributions
  • Life insurance
  • Short and Long Term Disability 
  • Employee assistance program
  • Tuition reimbursement

 Why Join Us?

  • Combination of outside sales and on-lot retail work—no two days are the same
  • Opportunity to work with industry-leading truck equipment and trailers
  • Strong support from leadership and operations teams
  • Long-term growth potential in a stable, established organization
Requirements

  What We’re Looking For

  • Proven experience in outside sales, preferably in truck equipment or trailer sales
  • Strong communication skills with the ability to build lasting customer relationships
  • Technical aptitude and comfort discussing equipment specifications
  • Organized and detail-oriented with strong follow-up skills
  • Able to meet customers off-site and represent the company professionally

Qualifications

  • Bachelor’s degree with 4–6 years of related sales experience, or an equivalent combination of education and experience
  • Experience in outside sales; truck equipment and/or trailer sales experience preferred
  • Strong communication and relationship-building skills with the ability to work with commercial, fleet, and retail customers
  • Ability to understand customer needs and recommend appropriate truck bodies, trailers, and equipment solutions
  • Strong organizational skills with experience managing quotes, sales pipelines, and follow-up activities
  • Comfortable conducting product demonstrations and customer presentations
  • Customer-focused mindset with a commitment to professionalism and superior service
  • Ability to work a hybrid schedule that includes outside sales and on-lot retail sales
  • Willingness and ability to meet customers off-site and travel locally
  • Proficiency using ERP or CRM systems for quoting, invoicing, and sales tracking preferred
  • Valid Colorado Vehicle Salesperson – Motor Vehicle Sales License
  • Current DOT Physical (within 12 months of hire)
  • Ability to obtain a Class A CDL within one year of employment (CDL preferred at time of hire)
  • Physically able to perform job duties, including lifting up to 40 lbs frequently and 80 lbs occasionally
  • Ability to drive trucks and tow trailers safely
  • Comfortable working in an active environment with exposure to outdoor weather and moving mechanical equipment