Responsibilities: 

• Oversee all Red Bull on Premise business, across all 6 branches.
• Manage and set goals for on Premise team to achieve reach targets.
• Work with RBNA to budget and implement incentive programs to achieve goals in each market.
• Responsible for the execution of all local and national mandated activity.
• Responsible for increasing and maintaining RBNA VIP activity in each market.
• Work with on premise managers and sales reps to train and develop individuals, programing, and activity.
• Ensure strategies and activities are consistent to RBNA guidelines.
• Allocate resources to achieve the highest return on investment while ensuring we improve relevance of our product in the on-premise market.
• Monitor market trends and maintain data on competition.
• Be an expert in measuring and analyzing standardizing reports and demonstrate a proficiency in reporting systems.
• Partner with RBNA to secure an excellent, smart, and efficient coverage of the area by the team of Musketeers and Non-Commercial Account Managers.
• Build relationship with key on premise partners with assigned area.
• Ensure on premise events approach is following RBNA standards and that we are targeting the events that matter most to driving trial, building relevance, and sales.

Qualifications:

• 3+ years demonstrated experience working within the on-premises industry (Beverage and multi-location experience preferred).
• Experience with markets, sales and distribution, consumer behavior and competitor activity.
• Teach and coach others to sell in the on-premises channel.
• Analyze and leverage data to drive insights to action.
• Proficient in Microsoft excel (can maintain complex spreadsheets).
• Proficient in Microsoft power point (build presentations from scratch).
• Valid Driver's License.

Language Requirements: Fluent in English, Bilingual Spanish preferred