Palmer, AK | Iconic American brands | Hospitality | Veterans encouraged to apply | Career Path
Swickard Auto Group is a hospitality company that happens to sell and service cars. We believe the best guest experiences start with the best employee experiences. That's why we've grown to 40+ rooftops across the West Coast, Alaska, and Hawaii while maintaining a culture built on one simple idea: do right by people, every time.
At GMC of Palmer, we serve a hardworking, tight-knit community in the heart of the Matanuska-Susitna Valley. Our guests rely on their vehicles -- and they rely on us to take care of them. That's a responsibility our team takes seriously every day.
WHAT YOU'LL DO
• Serve as the primary point of contact for guests throughout the service process -- from write-up to delivery
• Translate complex repair information into clear, confident communication that earns trust and sets accurate expectations
• Build precise estimates, commit to realistic timelines, and follow through on every promise made to the guest
• Coordinate with technicians and parts to keep repair workflows moving efficiently and on schedule
• Identify and present additional service recommendations that protect guest safety and vehicle value
• Deliver a consistent, professional pickup and delivery experience that keeps guests coming back
• Maintain accurate records in the DMS and uphold all documentation and compliance standards
• Represent GMC of Palmer and Swickard's hospitality standards in every guest interaction
WHAT WE'RE LOOKING FOR
• 2+ years of service advisor experience in a franchised dealership -- GM brand experience a strong plus
• Track record of strong CSI and NPS scores and repeat guest relationships
• Reynolds & Reynolds or CDK experience preferred
• Clear, composed communicator who builds trust quickly and keeps technicians and managers aligned
• Ability to manage high volume accurately without losing attention to detail or guest experience
• Valid driver's license with a clean driving record
• A hospitality mindset -- you treat every guest interaction like it matters, because it does
WHAT WE OFFER
• Income potential of $50,000 - $120,000+ annually
• Compensation structured competitively for the Matanuska-Susitna Valley market
• Medical, dental, and vision insurance
• Life insurance and supplemental coverage options
• Paid time off and paid holidays
• Paid GM manufacturer and product training
• Clear career path -- strong advisors grow into senior advisor and service management roles
• Employee vehicle purchase and service discounts
• A stable, team-oriented culture built on standards, accountability, and genuine care for the guest
WHY GMC OF PALMER
• GMC is one of the most trusted and in-demand truck and SUV brands in the country -- and in Alaska, that demand is even stronger
• Palmer is a growing community in the Mat-Su Valley with a loyal, vehicle-dependent guest base that values relationships and reliability above everything
• Swickard is one of the fastest-growing dealer groups in the country -- ranked Top 5 in North America for reputation in the automotive industry
• A close-knit store where your contributions are visible, your relationships run deep, and your reputation in the community compounds over time
• Our HEART values -- Honor, Engage, Anticipate, Respond, Thank -- shape how we hire, how we lead, and how we serve every guest
• Leadership that invests in your development and sets you up to perform at your best
At GMC of Palmer, the service advisor role is built on real relationships in a community where people remember who took care of them. The work is consistent, the team is tight, and the opportunity to build a long-term career in a market that genuinely needs skilled service professionals is real.
If you're ready to do meaningful work, grow your income, and put down roots in one of Alaska's most vibrant communities -- we'd like to meet you.
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