About Us:
Founded in 2018, Indie Consulting is a fast-growing, strategy-led marketing consultancy that partners with some of the most exciting brands in CPG and beyond! We foster an empowering environment built on creativity and dedication, helping our clients tell their stories with clarity and impact.

At Indie, we’ve created a collaborative culture where professional and personal growth is the norm. Our team leads with empathy, supports one another, and strives to deliver meaningful results that leave things better than we found them. If you’re energized by smart strategy, great people, and real opportunities for growth, we’d love to meet you!

Role Overview:

We are seeking a dynamic and experienced Social Content Strategist to lead the development and execution of content, communications, and social marketing initiatives for leading consumer brands. This role combines content strategy, brand storytelling, and campaign execution across social, digital, and paid channels.

The ideal candidate has deep expertise in social and digital marketing, content development, and platform best practices. They will develop content strategies, creative briefs, and channel recommendations while partnering with cross-functional teams and agency partners to bring campaigns to life.

This role requires a strategic, highly organized marketer who can translate business objectives into impactful consumer experiences and drive measurable results through integrated marketing programs.

Responsibilities: 

Brand Purpose & Communications Strategy

• Support the development and execution of purpose-driven marketing and communications initiatives across owned, earned, social, and paid channels.
• Develop strategic narratives, communication platforms, and campaign frameworks that strengthen brand relevance and consumer connection.
• Ensure all content and communications align with broader brand strategy, positioning, and business objectives.
• Collaborate with internal and external partners to bring integrated campaigns to market.

Partnership & Stakeholder Management

• Identify, evaluate, and manage relationships with external partners, organizations, creators, influencers, talent, and industry stakeholders.
• Support partnership activations from strategy through execution, ensuring alignment with campaign objectives and brand standards.
• Manage cross-functional coordination across agency, client, and partner teams to ensure seamless delivery of initiatives.
• Assist in identifying new partnership opportunities that support brand growth, cultural relevance, and business objectives.

Content Strategy & Editorial Development

• Develop social copy, creator briefs, content outlines, messaging frameworks, and channel-specific content recommendations.
• Manage content review, approval, and publishing workflows across multiple stakeholders.
• Partner with creative, influencer, PR, and activation teams to ensure content is strategically aligned and optimized for platform performance.
• Support content planning across campaign, always-on, and tentpole initiatives.

Program Development & Execution

• Support the planning and activation of consumer-facing programs, community initiatives, and brand experiences.
• Coordinate execution across multiple workstreams, ensuring timelines, deliverables, and stakeholder expectations are met.
• Assist in developing scalable programs that strengthen brand equity and consumer engagement.

Measurement & Optimization

• Track, analyze, and report on campaign, content, partnership, and program performance.
• Translate performance data into actionable recommendations and optimization plans.
• Develop reporting frameworks and communicate insights to internal and client stakeholders.
• Apply learnings from previous campaigns and initiatives to improve future performance and effectiveness.

• Proven experience in social media content strategy and execution across major platforms.
• Proven experience facilitating social media content shoots. 
• Strong understanding of both organic and paid social media strategies.
• Excellent project management and organizational skills.
• Ability to analyze data and translate insights into actionable strategies.
• Strong communication and collaboration skills.
• Ability to thrive in a fast-paced, dynamic environment.

Why Join Us:

• Partner with leading consumer brands to develop engaging social content and digital experiences.
• Gain exposure to integrated marketing campaigns spanning social, content, influencer, and brand strategy.
• Enjoy the flexibility of a remote-first role while working alongside a talented team of marketers, strategists, and creatives.

Contract Details:

• Contract/Part-time: 120-160 hours/month
• Competitive compensation aligned with experience and scope of work.