Digital Marketing Coordinator
Description

 Launch your marketing career with hands-on experience across every facet of modern digital marketing. 


Colton RV & Marine is looking for an ambitious early-career marketer who wants to learn every aspect of modern marketing. The Digital Marketing Coordinator will play a key role in managing website content and inventory listings, supporting SEO and AI-driven content creation, assisting with events and RV shows, and helping execute marketing operations across multiple locations. 


This role is ideal for someone with a marketing or communications degree, strong writing skills, a natural comfort with technology, and a desire to grow their career in a fast-paced environment.


Key Responsibilities Include:


Website & Inventory Management

  • Review new inventory listings and verify information before publishing to the website 
  • Upload, organize, and maintain web content
  • Monitor website accuracy and support a positive user experience

Content Marketing:

  • Utilize technology and AI to create blog content with assistance for internal team members
  • Support ongoing SEO initiatives and website optimization across all websites

Event Marketing:

  • Assist with marketing initiatives at shows and dealership events. 
  • Support event setup, signage, promotional materials, and logistics, and engage with customers during events

Marketing Operations:

  • Run daily store reports, cards, and broadcast to all of our locations to improve corporate communication
  • Assist in online profiles like Google My Business
  • View and analyze Google Analytics reports
Requirements

Education and Experience Qualifications:

  • Bachelor's or Associate's Degree in Marketing, Communications, Business, or related field is a plus.
  • 0-3 years of marketing, communication, or digital marketing
  • Willingness to travel for events, shows, and dealership activities
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Valid Driver's License

 

Knowledge, Skills, and Abilities:

  • Strong written and verbal communication skills
  • Proficiency with Microsoft Office and Google Workspace applications
  • Familiarity with AI tools such as ChatGPT or other content-generation platforms
  • Experience creating or managing a website, blog, social media account, or personal digital project preferred
  • Strong attention to detail and organizational skills 
  • Ability to work independently and collaboratively within a team environment 
  • Strong problem-solving and critical thinking skills
  • Customer-focused mindset with a positive and professional attitude 

 

Benefits:

  • Competitive salary (commensurate with experience)
  • Health, dental, and vision insurance
  • 401(k) with company match
  • Paid time off and holidays
  • Employee discounts on RVs, boats, parts, and services
  • Opportunities for advancement within a driven, growing company
Salary Description
$23-25 per hour