Position Overview
We are seeking a motivated and detail-oriented Social Media Marketing Assistant to support our marketing team in executing daily social media strategies and content initiatives. This role works directly under the Marketing Manager and plays a key part in maintaining brand consistency, engagement, and growth across all platforms.
The ideal candidate is flexible, enthusiastic, coachable, and eager to learn, with a strong understanding of social media trends and a positive, team-first attitude.
Key Responsibilities
Content Creation & Scheduling
- Assist in creating engaging content for platforms including Instagram, Facebook, TikTok, and others
- Capture photo and video content (as needed) for daily posts, reels, and stories
- Schedule posts using social media management tools
- Ensure all content aligns with brand voice, messaging, and visual standards
- Utilize a social media calendar to plan and schedule posts.
Community Engagement
- Monitors comments, reviews, messages, and mentions across platforms
- Respond to followers in a timely, professional, and brand-aligned manner
- Engage with local community pages, partners, and followers to increase visibility
Trend Monitoring & Execution
- Stay up to date with social media trends, and platform updates
- Assist in identifying and executing relevant trends for brand growth
- Bring creative ideas for reels, campaigns, and promotions
Administrative Support
- Assist with content calendars and planning
- Support the Marketing Manager with campaign execution
- Help track performance metrics and compile monthly reports
- Answer customer calls, and maintain proper phone etiquette
Qualifications
Required Skills & Experience
- Basic knowledge of social media platforms (Instagram, Facebook, TikTok)
- Strong communication and writing skills
- Ability to take direction and implement feedback effectively
- Organized and detail-oriented
- Ability to work in a fast-paced environment
Preferred Skills
- Experience with Canva, TikTok, CapCut, or similar content tools
- Basic photography and video editing skills
- Familiarity with social media scheduling platforms
Personal Attributes We’re Looking For
- Flexible: Able to adapt to changing priorities and tasks
- Enthusiastic: Brings positive energy to the team and projects
- Trainable & Coachable: Open to learning, feedback, and growth
- Team-Oriented: Works well under direction and respects leadership
- Professional: Maintains a respectful attitude and strong work ethic
- Self-Motivated: Takes initiative while also following guidance
Work Environment & Expectations
- Works directly under the supervision of the Marketing Manager
- Must be open to constructive feedback and direction
- May require occasional evenings or weekends for events or content capture
- Expected to represent the brand professionally
What You’ll Gain
- Hands-on experience in social media marketing and brand growth
- Opportunity to develop content creation and marketing strategy skills
- Mentorship and training from an experienced Marketing Manager
- A collaborative and creative work environment