Job Summary

The Social Media Coordinator is responsible for creating and publishing engaging digital content that strengthens the organization's online presence and supports its mission. This role manages day-to-day social media activity, maintains consistent branding, fosters meaningful community engagement, and collaborates with ministry and departmental teams to tell impactful stories across multiple platforms. This is a part-time position, working approximately 20 hours a week.

Essential Duties & Responsibilities

• Create, edit, and publish engaging photo, video, and graphic content across the organization's social media platforms. 
• Develop and maintain a social media content calendar that supports ministry initiatives, events, campaigns, and organizational priorities. 
• Ensure consistent branding, messaging, and visual identity across all digital platforms. 
• Monitor social media channels by responding to comments and messages, encouraging positive engagement, and escalating concerns when appropriate. 
• Track social media performance metrics and provide recommendations to improve audience engagement and content effectiveness. 
• Collaborate with ministry leaders and departments to gather stories, promote events, and highlight the impact of the organization's mission. 
• Capture or coordinate photography and video content during services, events, and special activities as needed. 
• Stay informed on social media trends, platform updates, and best practices to continually enhance the organization's digital presence. 

Minimum Qualifications (Knowledge, Skills & Abilities)

• Bachelor's degree in Marketing, Communications, Digital Media, Journalism, or a related field preferred, or an equivalent combination of education and experience. 
• Three (3) or more years of professional experience managing social media accounts and creating digital content. 
• Demonstrated experience with social media platforms including Facebook, Instagram, YouTube, TikTok, LinkedIn, and emerging platforms. 
• Proficiency with content creation and design tools such as Canva, Adobe Creative Cloud (or similar), and basic video editing software. 
• Excellent written, verbal, and visual communication skills with strong attention to detail. 
• Working knowledge of social media analytics, scheduling platforms, and content planning tools. 
• Strong organizational and time management skills with the ability to manage multiple projects and meet deadlines. 
• Proficiency with Apple (Mac) computers, Google Workspace, and the ability to quickly learn software such as Asana, Planning Center, HoneyBook, Shopify, and ChatGPT. 
• Ability to work occasional evenings and weekends to capture content for church services, school events, and special programs.