Job Summary

The Director of Sales oversees all sales efforts and team members in the department. The Director of Sales is responsible for the growth of current client relationships and all new account sourcing. The Director of Sales possesses expert knowledge of the subject matter and handles complex issues. This position may occasionally provide task force support to the portfolio. 

Essential Duties and Responsibilities

• Oversees all sales team members (minimum of two full-time FTE) with the authority to interview, select and set the pay of team members; discipline team members; make formal termination recommendations; and investigate and adjudicate complaints. 
• Identifies and executes multiple sales strategies to increase the hotel’s client base and top line revenue across designated segments (BT, SMERF, F&B, Government).  
• Qualifies each potential piece of business by pre-call planning, identifying hot buttons and overcoming obstacles.
• Conducts proactive sales call activities in the market and consistently meets the weekly goal expectations that are set by sales leadership.
• Responds to all potential leads and inquiries in a timely manner and customizes responses to each client’s needs.
• Conducts day-to-day social media activities, including posting, responding to comments/messages, and creating engaging content to attract and retain followers on multiple platforms.
• Maintains current knowledge related to competition, trends, and market conditions and effectively applies strategies to increase business.
• Prepares weekly reporting requirements in a timely manner. 
• Creates and maintains positive and professional staff and client relationships. 
• Presents the hotel in an appealing way to prospective clients by telling intriguing stories and describing available opportunities including on-site property tours and off-site client interactions. 
• Documents all sales activities and booking in accordance with expected standards in related systems. 
• Participates in local hospitality and community networking events.
• Performs all group savvy tasks as needed. 
• Oversees onboarding, training, and sales blitzes.
• Performs additional responsibilities as assigned by leadership.

Qualifications

• 5 or more years of relevant sales management experience.  
• Proficient in Delphi.FDC, CVent, Meeting Broker, and Lanyon. 
• Previous experience with outside sales.
• Strong interpersonal and communication skills. 
• Ability to speak clearly and listen attentively. 
• Ability to read and write effectively. 
• Ability to resolve problems effectively.  
• Ability to manage stressful situations with poise and finesse.