Service Manager | New Honda Dealership Opening – Martinsburg, WV

Help Shape the Future of a Growing Honda Dealership

We're seeking an experienced Honda Service Manager to lead our service department as the dealership transitions to a new Honda service department in Martinsburg, WV. This is a unique opportunity to help build the foundation for long-term success while supporting a dealership that will undergo a significant facility remodel to align with Honda brand standards and enhance the customer experience.

As Service Manager, you'll play a key role in building and developing a high-performing team, establishing operational processes, and driving customer satisfaction, profitability, and growth.

Why Join Us

• Opportunity to lead a growing Honda service operation
• Play a key role in the dealership's transition to the Honda brand
• Support a facility transformation and remodel designed to reflect Honda's modern image and customer experience standards
• Opportunity to build and develop your team as the department grows
• Strong support from dealership and company leadership
• High-impact leadership role with long-term career growth potential
• Join a 100% employee-owned company through our Employee Stock Ownership Plan (ESOP)

Schedule

• Full-Time leadership position
• Schedule will align with service department operating hours and business needs
• Some Saturday coverage may be required

What You'll Do

• Lead all fixed operations and daily service department activities, including staffing, workflow management, productivity, profitability, and customer satisfaction.
• Recruit, coach, develop, and retain a high-performing team of Service Advisors, Technicians, and support staff.
• Drive service sales growth, customer retention, and department profitability through strong leadership and operational excellence.
• Monitor and improve key performance indicators (KPIs), including RO count, labor sales, technician efficiency, productivity, proficiency, ELR, CSI, and warranty performance.
• Ensure compliance with Honda manufacturer requirements, dealership policies, safety standards, and best practices.
• Maintain efficient shop scheduling, technician dispatching, and repair order workflow to maximize throughput and customer satisfaction.
• Partner with Parts, Sales, and Leadership teams to deliver an exceptional customer experience and support overall dealership success.
• Foster a positive, team-oriented culture focused on accountability, continuous improvement, and employee development.

Required Qualifications

• Previous Honda Service Manager, Assistant Service Manager, Fixed Operations Manager, or Service Director experience required.
• Minimum of 3 years of automotive service management or fixed operations leadership experience in a dealership environment.
• Strong knowledge of Honda warranty processes, service operations, manufacturer programs, and performance standards.
• Proven track record of improving customer satisfaction, operational efficiency, and department profitability.
• Experience leading and developing Service Advisors and Technicians.
• Strong leadership, communication, coaching, and conflict-resolution skills.
• Ability to analyze performance metrics and implement action plans to achieve business goals.
• Valid driver's license and acceptable driving record.

Preferred Qualifications

• 5+ years of Honda dealership service leadership experience.
• Honda manufacturer training, certifications, or service management experience.
• CDK, Reynolds & Reynolds, or comparable dealership management system experience.
• Strong understanding of fixed operations financials, forecasting, and KPI management.
• Experience with technician recruitment, retention, and workforce development.

Benefits

• Employee Stock Ownership Plan (ESOP) – Become an Owner
• 401(k) with Company Support
• Medical, Dental & Vision Insurance
• Paid Time Off & Paid Holidays
• Company-Paid Life Insurance
• Employee Assistance Program (EAP)
• Professional Development Opportunities
• Employee Discounts
• Closed on Sundays

Join Our Team

If you're an experienced Honda Service Manager looking for an opportunity to lead a high-performing team, drive results, and make a lasting impact, we'd love to hear from you. Join a company that invests in its people and provides a unique ownership opportunity through our ESOP program.

Apply today and help us deliver an exceptional Honda ownership experience.