Description
Job Summary:
We are seeking a dynamic and results-driven Key Accounts & International Sales Manager to lead and expand our sales operations across multiple channels and territories. This high-impact leadership role is responsible for developing and executing strategic sales plans, building strong relationships with key stakeholders, and driving revenue growth within a highly competitive and regulated industry.
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Key Responsibilities:
- Develop and execute comprehensive sales strategies to meet and exceed revenue goals across domestic key accounts and international commercial customers.
- Identify new business opportunities and establish relationships with key decision-makers at national and regional sporting goods retailers and international distributors.
- Manage the day to day tasks and provide support to merchants, buyers, replenishment managers and international customers that sometimes require off hour responses due to time zones.
- Understand how to collaborate with trade marketing to execute sales promotions and merchandising in store and online with various accounts.
- Leverage deep knowledge of various channels of trade including National/Regional sporting goods.
- (Preferred) Experience with Key Accounts & International accounts
- Collaborate with the marketing team to create and implement targeted campaigns, enhance trade show presence, and execute effective product promotions.
- Ensure compliance with all relevant federal, state, provincial, and international regulations regarding the sale and distribution of ammunition and bullets.
- Analyze market trends, competitor activity, and customer feedback/needs to guide strategic, analytical decisions.
- Provide accurate and timely sales forecasts, performance reports, and market insights for senior management.
- Work cross-functionally with operations and logistics teams to support efficient order fulfillment and customer satisfaction via the S&OP (Sales & Operations) process.
- Develop and maintain productive partnerships with key industry associations and regulatory bodies.
- Lead, mentor, and develop state & regional sales agency representatives to drive performance and achieve organizational objectives.
- Key Accounts are as listed but not limited to: Walmart, Bass Pro Shops, Scheels, Academy, Sportsman’s Warehouse, Fleet Farm, Rural King, Tractor Supply.
- International regions are as listed: Europe, Africa, Asia Pacific, Latin America
Requirements
Qualifications:
- Bachelor’s degree in business, marketing, or a related field. An equivalent combination of education and experience will be considered.
- 5+ years of sales experience in the ammunition, firearms, or outdoor sporting goods industry, with at least 2 years in a leadership or management role.
- Strong understanding of the ammunition and bullet marketplace, including product types, regulations, and customer segments.
- Demonstrated success in meeting and exceeding sales targets in a competitive market.
- Experience in international sales and familiarity with global import/export regulations related to ammunition and bullets and create a solid working relationship with the trade compliance manager.
- Excellent communication, negotiation, and presentation skills.
- Willingness and ability to travel 50%-60% within the U.S., Canada, and internationally.
- Travel to include multiple trips to the Barnes and Sierra factories to familiarize and learn about the products along with creating working relationships with the various departments at each site.
- Must be legally eligible to work in the United States and travel internationally.
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Key Attributes:
- Strategic thinker with strong analytical skills.
- Self-motivated and driven to succeed in a fast-paced, competitive environment.
- Excellent interpersonal skills and the ability to build rapport with customers and partners.
- Commitment to ethical sales practices and regulatory compliance.