Good Carbon Co. Privacy Policy

Effective Date: July 6, 2026

1. Introduction

Good Carbon Co. ("Good Carbon," "we," "us," or "our") respects the privacy of visitors to our website at www.goodcarbonco.com (the "Site") and individuals who interact with us in connection with our real estate development and property management services. This Privacy Policy describes the personal information we collect, how we use and share it, and the choices available to you.

By using our Site and any services provided by us, you consent to the practices described in this Privacy Policy.

2. Information We Collect

Information You Provide Directly. This includes your name, email address, phone number, and mailing address when you contact us, submit an inquiry, or request information about our properties or services. If you apply to lease a unit in one of our properties, we may also collect rental application information, including financial and background information. 

Information Collected Automatically. This includes your device and browser type, operating system, screen resolution, IP address, and approximate geographic location. We also collect data about the pages you visit, the referring URL that brought you to the Site, and the date and time of your access. This information is gathered through cookies, pixel tags, and similar tracking technologies used to analyze Site traffic and usage patterns.

Information from Third Parties. We may receive information about you from third-party platforms such as Facebook and Instagram if you interact with our social media pages. We may also receive information from service providers who assist us with marketing, analytics, or tenant screening.

3. Use of Your Information

We use the personal information collected to respond to your inquiries and communicate with you about our properties and services. We also use it to process rental applications and manage our landlord-tenant relationships. Your information helps us operate, maintain, and improve the Site and to analyze usage trends so we can enhance the user experience. Where permitted by law, we may use your contact information to send you marketing communications about our projects and services, and you may opt out at any time as described below. We also use personal information to comply with legal obligations, enforce our agreements, and protect the rights, safety, and property of Good Carbon, our tenants, and the public.

4. Cookies and Tracking Technologies

The Site uses cookies and similar technologies to collect usage data and improve your browsing experience. Essential cookies are necessary for the Site to function properly. Analytics cookies, such as those placed by Google Analytics, help us understand how visitors use the Site. Social media cookies may be placed by Facebook, Instagram, or other platforms when you interact with embedded social media features on the Site. You can control cookies through your browser settings, though disabling certain cookies may limit your ability to use some features of the Site.

5. Information Shared

We do not sell your personal information. We may share your information with service providers who are engaged to perform services on our behalf, such as website hosting, analytics, marketing, tenant screening, and property management support. We may also share your information with professional advisors, including attorneys, accountants, and auditors, as needed for our business operations. When required by law, regulation, legal process, or governmental request, we may disclose your information to government authorities. In the event of a merger, acquisition, sale of assets, or similar corporate transaction involving all or part of our business, your information may be transferred to the acquiring entity or its advisors. In any other situation where we seek to share your personal information, we will do so with your explicit consent.

6. Your Choices and Rights

You may opt out of receiving marketing emails from us at any time by following the unsubscribe instructions included in any such email or by contacting us using the information in Section 10. You may also manage your cookie preferences through your browser settings.

Depending on your jurisdiction, you may have the right to access, correct, or delete your personal information, or to restrict or object to certain processing activities. To exercise any of these rights, please contact us using the information provided in Section 10. If you are a resident of New York or another state with applicable consumer privacy legislation, we will process your requests in accordance with the requirements of that law. We will not discriminate against you for exercising your privacy rights.

7. Data Retention

We retain your personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain our business records, comply with legal obligations, resolve disputes, and enforce our agreements.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, and destruction. No method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

The Site is not directed to individuals under the age of sixteen (16), and we do not knowingly collect personal information from children under sixteen (16). If we learn that we have collected personal information from a child under sixteen (16), we will take steps to delete that information promptly.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at: Good Carbon Co. 26 Mississippi Street, Suite 100 Buffalo, NY 14203; email: admin@goodcarbonco.com

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date at the top of this page. We encourage you to review this Privacy Policy periodically.