The Role: We are seeking a Senior Paid Search Strategist to work with R2i’s amazing roster of SEM clients to focus on developing and optimizing our clients paid search strategies and accounts as part of larger media and marketing engagements. This position plays a key role in driving the strategic development and growth of for our clients paid search campaigns through thought leadership, innovation, and collaboration. This is an exceptional opportunity to build your career in paid search and marketing in an amazing agency environment.
Who Are You: A rock star with at least 5+ year of hands-on experience in paid search managing client budgets of at least $1M annually. You have an experienced portfolio and love to craft business-minded strategies to help clients meet their campaign goals through thought leadership, innovation, and collaboration. You are able to dive into accounts and find opportunities for improvement and maximize ROI via ongoing optimization and can clearly communicate and translate those optimizations and results to a broad audience.
You are passionate about paid search and love finding new and innovative ways to leverage bid strategies, targeting tactics, keyword research, and ad copy testing, all to drive a greater ROI for clients and helping them meet their marketing and business goals
PRINCIPAL DUTIES AND RESPONSIBILITIES:
R2i is an independent, full-service agency creating digital solutions that connect and accelerate customer experiences to drive measurable impact for the clients we serve. Our core capabilities across strategy and insights, marketing technology, experience design, media, and digital marketing are designed to advance customer engagements and deliver measurable results. For over a decade we have worked with mid-market brands to deploy best-in-class marketing technology solutions to support an integrated approach to managing the customer journey. R2i serves high tech, healthcare, industrial/manufacturing, professional services, higher education/non-profit, and consumer clients including Microsoft, Ingram Micro, Pentair, Leidos, American Cancer Society, University of Michigan, and Fiat Chrysler Uconnect. R2i is headquartered in Baltimore, with offices in St. Louis, Seattle, and Silicon Valley.