We are currently seeking an individual who brings a unique understanding of behavioral science. This should be someone who can turn a mountain of research and facts into compelling insights that can change patient or provider behavior. This individual needs to understand key behavioral insights, but more importantly, have the skill and creativity to apply these insights to the strategy and execution of health communication programs. We are looking for a candidate who is passionate about behavioral science and thrives in a fast-paced environment with a “whatever it takes” attitude. The behaviorist will help assess, plan, develop, and evaluate multi-channel health education and marketing programs and materials.
•Understand basic marketing concepts and be able to integrate behavioral science principles into marketing
•Conduct literature reviews related to target audience/condition using medical, behavioral, and communication journals; interpret study results; determine key behavioral insights and evidence-based strategies that can change behavior
•Assess needs of the target audience and determine the barriers and challenges that should be addressed in marketing and education programs
•Develop communication plans (curriculums) for patient and physician marketing/education programs
•Support primary/market research activities, including developing research instruments (discussion guides, surveys) and identifying actionable insights from research
•Support internal teams in developing measurement plans and approaches to evaluate program effectiveness
•Develop and lead behavioral science training to internal and external teams
•Act as an internal resource to multidisciplinary teams regarding behavioral science and how it applies to the target audience, the condition, the treatments, etc
•Communicate behavioral constructs/models to internal and external teams so they are easily understood
•Advanced degree (master’s level or higher) in public health, health communications, psychology, or social sciences
•Interest in applying health education/behavioral principles to marketing campaigns
•Desire and ability to work in a flexible environment
•Highly self-motivated and ability to be self-directed
•Excellent interpersonal skills, with a high level of professionalism and the ability to collaborate and work in a multidisciplinary environment
•Demonstrated leadership skills
•Strong oral communication skills, including the ability to lead trainings and persuasively position behavioral science and its application to healthcare
•Ability to work quickly and efficiently across multiple projects
•Experience in conducting literature searches and in extracting/synthesizing important information
•Experience in planning and implementing health communications programs utilizing behavioral concepts/strategies
•Experience in understanding and applying behavior change strategies such as motivational interviewing, mindfulness, health coaching, cognitive behavioral techniques, etc
•Excellent computer skills, including use of PowerPoint
•Excellent organizational skills
•Willingness to travel (varies from 5%-20%)
*The above statements are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of all responsibilities, duties and skills required. Specific duties may change without notice.
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