Director, Partnership Marketing
Atlanta, GA
Description

U.S. Soccer Overview 

We are U.S. Soccer and we are the future of sport in the United States. Our mission is to make soccer the preeminent sport in the United States. We embrace diversity, technology and global connections to drive the growth of our sport and serve our athletes and fans. We seek motivated, passionate, skilled people who can think, create and work on a team. 


U.S. Soccer is a growing company that looks for team members to grow with it. U.S. Soccer offers a comprehensive compensation package, casual work environment, an inclusive culture and an atmosphere for professional development.


The Federation’s core principles set organization-wide standards to identify and foster our culture and inform how we interact and hold each other accountable. These principles guide U.S. Soccer: We Win Together. We Aim High. We Champion Diversity, Equity & Inclusion. To be successful as a USSF employee, it is critical to demonstrate and live up to these principles every day and with every interaction with peers, stakeholders, and partners. 


The Federation’s core values are the individual attributes and characteristics that staff embody to uphold the organization’s principles and succeed. These values guide our employees: Integrity. Commitment. Teamwork. Respect.

  

Position Description 

U.S. Soccer is seeking a Director of Partnership Marketing to join our industry-leading team and help drive the growth of soccer in the United States. This individual will be a leader within U.S. Soccer’s growing commercial team and an important driver in the relationship between the Federation and its largest strategic partners. The Director will be keenly focused on driving partner-specific commercial value among its roster of blue-chip partners while building, leading and developing a team. The Director will also work across the organization and with the balance of the Federation’s commercial team to build the U.S. Soccer brand, engage fans, and deliver results.


Primary Responsibilities 

This individual will be a key contributor on a team 100% focused on growth and retention of current U.S. Soccer partnerships including, but not limited to:

  • Leading a dynamic team: direct, develop and inspire a team that is driven to deliver on both our partners’ and U.S. Soccer business objectives while demonstrating a consistent level of intellectual curiosity. 
  • Owning day-to-day relationships: lead U.S. Soccer’s relationships with a number of strategic partners; develop and implement creative and high-impact activations that help all parties achieve their goals, including integration with our media partners to build and strengthen long-term strategic relationships.
  • Establishing new platforms and opportunities: work collaboratively with U.S. Soccer colleagues across all departments to help create and implement sellable programming and identify ways that current partners can be authentically integrated to help accomplish their goals, and support U.S. Soccer’s bullish growth projections. 
  • Renewing existing relationships: lean on industry trends, deep category knowledge, evolving partner objectives and meaningful relationships to drive long-term partner extensions
  • Securing new partners: assist business development initiatives and the growth of U.S. Soccer by reviewing proposals and developing innovative concepts that support prospective partner objectives.


Requirements

Minimum Qualifications 

  • Bachelor’s Degree in a relevant field of expertise
  • 8+ years of experience in strategic brand and partnership marketing 
  • Able and willing to travel up to 35% of the time to all domestic U.S. Soccer controlled matches 
  • Able and willing to work non-traditional hours including evenings, weekends & holidays


Desired Qualifications 

  • Pro-active and curious with a bias for action to maximize partner value 
  • Proven organizational, leadership and project management skills are required. Must be able to lead a team, think strategically, and handle multiple projects.
  • Strong analytical skills and experience understanding and interpreting quantitative and qualitative research
  • Creative strategist with the ability to open doors
  • Relationships with senior level marketing executives at agency and client level
  • Excellent written and verbal communication skills
  • Exceptional attention to detail
  • Ability to manage multiple concurrent events through multi-tasking and managing priorities efficiently
  • Ability to work independently and as a part of a multidisciplinary team
  • Excellent computer skills, including Outlook, MS Word, PowerPoint and advanced Microsoft Excel capabilities
  • Experience with Adobe suite or a similar program is preferred
  • A background in, and passion for, soccer, sports and entertainment is preferred
  • Experience in sports marketing 
  • Desire to be part of a team
  • ”Student of the Game” mentality and desire for continual growth
  • Accountable for actions/decisions and does not make excuses
  • Multi-lingual a plus

 

U.S. Soccer is an equal opportunity employer that is committed to diversity, equity and inclusion, and prohibits discrimination and harassment of any kind on the basis of race, color, sex, religion, national origin, citizenship, pregnancy, sexual orientation, gender identity, age, disability, genetic information, military status, political belief, or any other characteristic protected under the law. This policy applies to all our employment practices within our organization. 


We strongly encourage women, people of color, LGBTQIA, veterans, parents, and persons with disabilities to apply.