Description

Duarte’s Sr. Marketing Designer is a key contributor to the visual storytelling that defines our brand. This role blends creative leadership with hands-on design, bringing innovative, on-brand visuals to life across multiple channels. The ideal candidate is highly skilled in both creative execution and design fundamentals, with a strong understanding of marketing needs and industry trends.

As a Sr. Marketing Designer, you will:

• Uphold and enhance our brand's visual identity across all marketing outputs while strategically evolving its presence in response to trends and audience feedback.
• Design and execute compelling creative solutions for campaigns, ads, social assets, email templates, webinars, and landing pages.
• Collaborate across teams to ensure marketing visuals align with strategic goals, customer needs, and Duarte’s methodology.
• Produce final design solutions that are compelling and clickable, leveraging strong design fundamentals.
• Generate multiple distinct design options when prompted, demonstrating creative flexibility.
• Maintain an organized workflow, ensuring all assets are structured for easy team collaboration.

Measurement

• This role primarily focuses on producing high-quality creative outputs, but performance will also be assessed based on:
• The consistency and visual impact of marketing deliverables.
• Timely completion of projects within budget and scope.
• Contributions to team and stakeholder satisfaction.
• Innovative improvements to design workflows and brand systems.
• Engagement with team initiatives and leadership of marketing-related creative innovations.

Essential Duties & ResponsibilitiesCreative Output

• Produce a variety of marketing assets, including ads, emails, social content, promotional materials, and event visuals.
• Refresh branded templates (social media, presentations, webinars) and maintain a consistent repository of high-quality assets.
• Design and enhance Academy product overviews, diagrams, and data visualizations.
• Regularly create visuals for blog posts, landing pages, and videos, ensuring alignment with UX best practices.
• Execute edits and production tasks with precision, from photo adjustments to sourcing stock images.
• Design with editability in mind, ensuring templates and files are easy to modify.
• Adhere to accessibility standards and ensure all work aligns with legal requirements.

Design Excellence

• Apply advanced design principles, including sophisticated use of shape, color theory, balance, and white space.
• Utilize grid systems effectively, ensuring all files are meticulously organized and easily editable.
• Drive creative innovation, developing and presenting diverse design concepts to stakeholders.

Marketing Expertise

• Use tools like Hubspot, Canva, BeFree (email templates), and PowerPoint to support marketing efforts.
• Stay updated on marketing trends, particularly for LinkedIn, Instagram, YouTube, and email campaigns.
• Ensure visuals align with platform-specific requirements and industry best practices.

Communication & Collaboration

• Stay up to date in Monday.com and work with teams to ensure priorities and timelines are clear.
• Provide accurate time estimates for projects and proactively raise concerns to avoid delays.
• Engage in feedback loops, refining and improving work in response to input.
• Meet periodically with brand managers to review work and receive feedback.
• Organize files and maintain a collaborative workspace for seamless team interaction.

Process & Organization

• Keep marketing department folders organized with the latest contributions.
• Ensure production files are clean, well-organized, and free from unnecessary elements.
• Implement quality control processes to catch typos, orphans, and other design inconsistencies.

Active Ownership

• Treat all tasks with complete ownership, scrutinizing output from every angle to deliver the highest standard of work.
• Balance speed with accuracy and quality, working with a sense of urgency.
• Actively participate in team meetings and share ideas for process improvements.
• Be open to contributing beyond your defined job description when needed.

Industry Knowledge

• Familiar with Duarte’s products, services, methodologies, and best practices.
• Aware of legal marks and able to implement them correctly in all designs.
• Understands the features, requirements, and trends of the platforms Duarte uses for marketing.

Experience & Applications

• 3-5+ years of experience in marketing design or creative direction, preferably within a marketing or branding agency.
• Proven proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); experience with After Effects is a plus.
• Proficient in PowerPoint, Canva, and BeFree (or similar email template platforms).
• Experience designing for digital platforms, including web and social media.
• Basic knowledge of Marketing platforms like HubSpot and WordPress is preferred. 
• Open to the future of AI in business and creative workflows.

Design Production

• Successfully completes basic photo tasks (color correction, background extensions, subject cutouts, face touch-ups).
• Capable of basic illustration work (human silhouettes, icons, Layered Organics).
• Sources stock images that fit the brand and reflect methodology and services accurately.
• Manages time and prioritizes multiple requests efficiently.
• Uses professional shortcuts and workflows to increase speed.

Communication Skills

• Proactively communicates schedule, capacity, and concerns.
• Highlights inconsistencies and seeks confirmation before assuming errors are intentional.
• Organizes work to facilitate critique and alignment with team goals.
• Receptive and responsive to constructive feedback.

Creative Skills

• Demonstrates divergent, creative thinking in appropriate contexts.
• Knows when to follow, bend, or break brand rules—doing so with intention and rationale.
• Uses a logical, methodical approach to creative problem-solving.
• Can articulate the creative process that led to the final design.
• Able to verbalize what is working and what needs improvement in their work.

Compensation

Base pay range (National Average): $72,200 - $83,000 per year
As a fully remote company, Duarte adjusts compensation based on regional base pay ranges, so your compensation may vary beyond this range, based on where you live. Duarte offers a total compensation package that includes monthly stipends for health, wellness, and tech spending, as well as benefits (including 100% subsidized medical coverage, dental, and vision for employees).