Department: Content/Partnerships

Reports to: President

Location: Remote

Field & Stream is seeking an experienced Director of Sales Administration to oversee the execution, optimization, and performance measurement of digital advertising campaigns.

ABOUT FIELD & STREAM

For more than a century, Field & Stream has been the most-trusted voice of the outdoors. With origins dating back to 1871, F&S has taught a nation to hunt and fish, to camp and explore, to survive and thrive in the outdoors—all while leading the charge to conserve and fight for wildlife and wild places. The secret to our longevity is simple: Hunters and anglers love a great story—and nobody tells one better than Field & Stream. Country music artists Eric Church and Morgan Wallen, along with a group of experienced brand builders, acquired and relaunched Field & Stream in 2024, unifying this legacy brand for the first time in its history. Now embarking on a new chapter, the next generation of Field & Stream includes the return to a print publication, a membership community, a wide variety of product launches including apparel & accessories, upholstered furniture, beer and spirits, and more, plus experiential brand extensions such as hunting and fishing Excursions, Powered by BirdDog, a lodge in Bozeman, MT and the Field & Stream Music Fest. For more information visit www.fieldandstream.com.

WHAT YOU WILL DO

Campaign Execution & Management

• Execute and manage digital ad campaigns, including trafficking, targeting, and launch.
• Monitor campaign performance, troubleshoot issues, and optimize delivery to meet KPIs.
• Ensure compliance with brand safety, verification, and technical standards.

Performance Optimization & Reporting

• Analyze performance metrics and optimize campaigns to improve efficiency and revenue.
• Provide data-driven insights on campaign health, pacing, and attribution.
• Reconcile discrepancies between ad servers and third-party reporting systems.

Inventory & Revenue Management

• Manage ad inventory allocation, sales forecasting, and fill rate optimization.
• Develop pricing models, bid strategies, and yield management techniques.
• Oversee sales tracking, billing reconciliation, and workflow improvements.

Technology & Compliance

• Manage third-party ad tech integrations and ensure proper implementation.
• Ensure compliance with data privacy regulations and industry standards.
• Evaluate emerging ad technologies and trends for business alignment.

WHO YOU ARE

The ideal candidate is a highly organized, detail-oriented professional with a blend of ad operations expertise, ad tech knowledge, vendor management experience, project management skills, and financial acumen. This role requires the following capabilities:

• Experienced in digital ad operations, including trafficking, media buying, and campaign management.
• Skilled in analyzing performance data, troubleshooting ad tech issues, and ensuring compliance.
• Highly organized, detail-oriented, and capable of managing multiple campaigns simultaneously.

Preferred:

• Background in media, ad agencies, or brand advertising divisions with programmatic expertise.
• Proficiency with DSPs, SSPs, ad verification tools, and emerging ad tech trends.
• Strong problem-solving skills and experience in vendor management, yield optimization, and revenue forecasting.

YOUR QUALIFICATIONS

• 5+ years of experience in ad operations, digital advertising, or programmatic media.
• Prior experience working in an ad ops department with direct responsibility for campaign execution and management.
• Demonstrated media literacy and ability to work independently in an ad operations capacity.
• Proficiency in Google Ad Manager (GAM) and Excel.
• Bachelor’s degree in Advertising, Marketing, Business, or a related field.

Equal Employment Opportunity:

Field & Stream is an equal employment opportunity employer and complies with all applicable laws prohibiting discrimination based on race, color, creed, religion, sex, age, national origin or ancestry, physical, medical or mental disability or condition (including, without limitation, HIV and AIDS), developmental disability, handicap, denial of family and medical care leave, denial of pregnancy leave, domestic partner status, status as a victim of sexual or domestic violence (or familial relationship to such victim), veteran status, marital status, sexual orientation, arrest records, citizenship status, criminal history that has been expunged, unfavorable discharge from the military, or any other basis protected by federal, state or local laws.