Job Type
Full-time
Description
Position Overview
Urgo Medical North America (UMNA) is seeking a strategic and results-driven Brand Growth Manager to lead the expansion of our UrgoK2 Compression portfolio. This role is critical in shaping the Compression market through smart strategy, actionable insights, and close sales collaboration. The ideal candidate blends marketing acumen, data analysis, customer understanding, and product knowledge to grow the market and sales. Success in this fast-paced, innovative environment will hinge on strong cross-functional partnerships and a growth-focused mindset.
Requirements
Duties and Responsibilities
- Drive growth of UMNA’s Compression portfolio through strategic marketing, data-driven insights, sales collaboration and deep customer understanding.
- Identify market opportunities via competitive analysis, customer research, and industry trends.
- Lead marketing campaigns, promotions, and product launches to increase brand visibility and sales.
- Equip and engage the sales team with impactful tools, training, and strategic support.
- Align closely with cross-functional teams and sales leadership to ensure execution of corporate priorities.
- Leverage analytics to measure, optimize, and report on marketing performance.
- Collaborate with Medical Affairs to support medical education initiatives, including webinars and events.
- Build and manage relationships with key opinion leaders (KOLs) to support brand credibility and influence.
- Foster Urgo’s values of Winning Mindset, Learning Organization, and Engaging Teams.
- Stay current on industry best practices through ongoing professional development.
- Partner with global teams to drive innovation and align on growth strategies\
Competencies
- Proven ability to turn data into clear, actionable strategies.
- Strategic thinker who challenges convention and drives innovative, forward-looking solutions.
- Excellent communicator with strong presentation skills for diverse internal and external audiences.
- Effective cross-functional leader with a record of delivering results in dynamic environments.
- Self-starter with strong initiative, adaptability, and problem-solving skills.
Requirements
- Bachelor's degree in Marketing, Business, Sales, or related field.
- 4+ years of a proven track record in brand management, marketing strategy, sales or related roles within the healthcare industry, preferably in wound care or medical devices.
- Experience with Microsoft Office programs and other relevant software applications.
Work Environment
- Indoors, in an office environment, with temperature control.
- No adverse environmental conditions expected.
- Overnight domestic travel required (roughly 30%), including potential international travel.
Physical Demands
- Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects. Repetitive motion. Substantial movements (motions) of the wrists, hands, and/or fingers. The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading; the ability to operate standard office equipment and keyboards.