Job Summary: The Sales Development Representative is responsible for generating new business and building and maintaining long-term existing client relationships within the automotive repair equipment installation and service industry. This role grows the company’s customer base by promoting and selling high-quality Hunter, Robinair, and other quality brands to customers in the assigned territory. This is a field-based role focused on identifying potential customers, quoting company services, managing customer engagement, and closing profitable new business.  

Supervisory Responsibilities: None. 

Duties/Responsibilities:

• Identifies and targets potential customers through research, networking, and cold calling.
• Develops and maintains strong relationships with existing clients, identifying additional opportunities for growth.
• Promote and sell Hunter wheel alignment & balancing systems and vehicle inspection systems.
• Presents and demonstrates automotive equipment products and services to prospective clients.
• Prepares and delivers sales proposals and contracts.
• Negotiates terms and close sales to achieve revenue goals.
• Provides exceptional customer service and support throughout the sales process.
• Stays current on Hunter, Robinair, and other brands’ products, promotions, and industry trends.
• Collaborates with the installation and maintenance teams to ensure customer satisfaction.
• Tracks and reports on sales activities and results.
• Stays informed about industry trends, competitors, and market conditions.
• Other duties as assigned. 

Required Skills/Abilities: 

• Excellent verbal and written communication skills. 
• Excellent sales, presentation, and customer service skills.
• Excellent organizational skills and attention to detail.
• Strong knowledge of automotive repair equipment and related industries.
• Ability to work independently and meet deadlines.
• Valid driver’s license and ability to travel to potential and current customer sites.

Education and Experience:

• High school diploma required. Bachelor’s degree in Business, Marketing, or related field preferred.
• Minimum of three years’ experience in sales, preferably in the automotive repair equipment industry.
• Experienced with CRM software and Microsoft Office.

Physical Requirements: 

• Must be able to lift up to 20 pounds at times. 
• Must be able to drive to customer sites to promote products and present services.