We are seeking a Director of Revenue Analytics & Strategy to partner directly with the CRO and operating company leadership to drive revenue growth, sales performance, and data-driven decision-making across a multi-location roofing platform.

This is a hands-on leadership role where you will analyze data, identify revenue opportunities, and influence strategy across lead generation, sales funnel performance, and conversion optimization.

Revenue Analytics & Performance Visibility

• Own enterprise-wide visibility into revenue performance, pipeline, and conversion metrics 
• Define and standardize core revenue KPIs across operating companies 
• Deliver actionable insights to executive leadership to drive business decisions 

Revenue Growth Strategy

• Identify opportunities to increase qualified leads, conversion rates, and revenue 
• Analyze performance across markets, channels, and sales teams 
• Develop and test data-driven hypotheses to improve outcomes 
• Scale best practices across operating companies 

Sales Funnel Optimization

• Analyze full funnel performance: lead ? inspection ? estimate ? close 
• Identify bottlenecks impacting conversion, cycle time, and backlog 
• Evaluate sales activity effectiveness and performance trends 

Data Integration & Analysis (Hands-On)

• Work across CRM, marketing, and operational systems to synthesize data 
• Build a cohesive, accurate view of revenue performance 
• Improve data consistency in a growing, evolving data environment 

Executive Partnership

• Act as a strategic partner to the CRO, General Managers, and Sales Leaders 
• Translate complex data into clear, actionable recommendations 
• Influence revenue strategy, operating cadence, and performance management

What Success Looks Like

• Increased visibility into revenue performance and pipeline health 
• Improved conversion rates across the sales funnel 
• Scalable, repeatable revenue growth strategies 
• Strong adoption of data-driven decision-making across leadership 

Qualifications

• 7–10+ years in Revenue Operations, Sales Operations, Analytics, or Business Strategy 
• Experience in multi-location or field-based service environments (construction, home services, etc. preferred) 
• Proven track record of improving pipeline, conversion, or revenue performance 

Education

• Bachelor’s degree in Business, Analytics, Finance, or related field 
• MBA or advanced degree is a plus 

Skills

• Advanced ability to translate data into business insights and strategy 
• Strong understanding of sales funnels, lead generation, and revenue drivers 
• Experience influencing senior leadership and cross-functional teams 
• Excellent communication and stakeholder management skills 
• Advanced SQL 
• Experience with Salesforce or similar CRM 
• Experience with BI tools (ex., Sigma, Tableau, Power BI) 
• Familiarity with data warehouses (ex., Snowflake) 

Why Join Us

• Direct exposure to executive leadership and strategic decision-making 
• Opportunity to shape and scale a high-growth revenue engine 
• High-impact role with visibility across multiple operating companies