Position Summary
The Ecommerce Marketing Assistant supports and optimizes our brands’ presence across multiple online marketplaces and direct-to-consumer platforms. This role is a more advanced, independent contributor position responsible for executing and improving e-commerce strategies, analyzing performance data, and supporting growth initiatives. The Ecommerce Marketing Assistant serves as a subject-matter resource for marketplace operations, mentors junior team members as needed, and partners cross-functionally to drive sales, efficiency, and customer experience improvements.
Essential Duties and Responsibilities
Marketplace & Platform Management
- Manage and optimize online marketplace accounts across all brands, including product listings, inventory controls, pricing accuracy, promotions, and order fulfillment across multiple platforms.
- Serve as a primary point of contact for day-to-day marketplace operations, identifying and resolving listing issues, suppressed products, and platform-related errors.
- Ensure accurate and timely setup of new SKUs, bundles, variations, and enhancements across all applicable marketplaces.
Content Optimization & Merchandising
- In collaboration with the marketing team, develop, optimize, and maintain high-performing product detail pages using compelling copy, enhanced content, A+ or equivalent modules, high-quality images, and SEO best practices.
- Ensure brand consistency and accuracy across all digital touchpoints.
Inventory & Fulfillment Coordination
- Monitor inventory levels across all marketplaces and fulfillment channels, including FBA and merchant-fulfilled inventory.
- Coordinate replenishment planning with internal teams to maintain optimal stock levels and minimize stockouts, overstocks, and aged inventory.
- Partner with warehouse and operations teams to ensure accurate forecasting, inbound shipments, and timely fulfillment of customer and replacement part orders.
Leadership, Process Improvement & Advanced Responsibilities
- Identify opportunities to improve workflows, tools, and processes to increase efficiency, accuracy, and scalability.
- Stay informed on industry trends, platform updates, algorithm changes, and competitive activity, translating insights into actionable recommendations.
- Support special projects and continuous improvement initiatives related to e-commerce growth and operational excellence.
Minimum Qualifications (Knowledge, Skills & Abilities)
- Bachelor’s Degree in Business, Marketing, E-commerce, or a related field, or equivalent practical experience.
- 1-3 years of hands-on experience in e-commerce, online marketplace management, or digital merchandising.
- Strong analytical and problem-solving skills, with the ability to interpret data and translate insights into action.
- Advanced attention to detail and the ability to manage multiple priorities in a fast-paced environment.
- Excellent written and verbal communication skills; ability to collaborate effectively with cross-functional teams.
- Demonstrated ability to work independently, take initiative, and drive improvements with minimal supervision.
- Proficiency in Microsoft Excel or Google Sheets for reporting, analysis, and forecasting.
- Experience working with Shopify or similar e-commerce platforms, including storefront management, product setup, and order workflows.
- Experience with SellerCloud and major online marketplaces such as Amazon Seller and Vendor Central, Walmart, eBay, Home Depot, Lowe’s, Wayfair, or similar platforms.
- Familiarity with marketplace advertising tools and promotional mechanics is preferred.