Senior Media Buyer
Fully Remote Rochester, NY
Job Type
Full-time
Description

Are you looking to join a close knit family owned business? YPC Media is looking for a Senior Media Buyer to join our team. We are looking for someone who is able to multitask, work efficiently and is a team player. We work with small to medium sized businesses nationwide. Our Senior Media Buyer will be working directly with our Director of Operations and other team specialists to manage a variety of campaigns to fulfill YPC Media products. 


Responsibilities: 

  • Work with large budgets across multiple industries 
  • Fulfill a variety of media buying campaigns across multiple platforms like Google, Facebook, Instagram, TikTok, Snapchat, Microsoft and more 
  • Manage customer ad spends 
  • Identify target audiences and plan media campaigns 
  • Optimize campaigns according to customer goals 
  • Track performance and ranking of YPC Media’s clients 
  • Creates reports to show main KPI’s for media buys 
  • Create Google Analytic profiles for customers to determine success 
  • Occasionally talks to customers 
  • Works directly with our account management staff to ensure all customer products and services have been fulfilled 
Requirements
  • A Bachelor’s degree in Business, Marketing, Communications or a related field
  • 2-4 years of experience in media buying 
  • Displays in-depth knowledge and understanding of marketing
  • Excellent communication skills, both oral and written
  • Has the ability to multitask
  • Experience with Google, Microsoft and Social Media Marketing 
  • Experience with Google Analytics 
  • Any graphic design skills are a plus 
  • Stays up to date with all marketing and digital marketing trends