Do you have experience managing a LinkedIn Group, strong opinions on the efficacy of LinkedIn Events, or curiousity about leveraging third party data to target B2B audiences on Pinterest? If so, read on!
Streetsense is looking for a savvy and strategic B2B marketing manager to join our growing team in downtown Washington, D.C. The ideal candidate has experience working with global/enterprise brands in the tech and real estate industries, and is well-versed in developing customer journeys, mapping out email segmentation and marketing strategies, writing copy, and understanding social platform targeting capabilities—specifically to get in front of IT decision makers and commercial real estate brokers—across Facebook, LinkedIn, Twitter, Pinterest, and maybe (one day!) even TikTok. This person serves as both strategist and content developer, switching seamlessly between developing high-level campaign ideas and content dissemination strategies to writing detailed copy to launch new products in to the market and position our clients as thought leaders. The ideal candidate also keeps a pulse on industry trends and especially social media platform news to keep our team and clients on the cutting edge of new features, functionalities, ad units and products that can reach target customers and drive KPIs, whether it’s reach, engagements, engagement rate, open rate or CTR. Above all, they’re a big thinker and a “doer” who is comfortable with ambiguity, thrives on problem-solving, and can roll up their sleeves to get things done while maintaining a sense of humor through it all.
Roles + Responsibilities