Job Title: Director, Marketing and Communications
Compensation: Salary commensurate with experience. Comprehensive employee benefits package includes health insurance including vision and dental, generous paid time off, 401k plan, and investment in career development.
Salary range: $41,000 – $53,000
Location: ArtWorks Administrative Office, 2460 Gilbert Avenue, Cincinnati, OH 45206
Reports to: Senior Director, Advancement
Start date: ASAP
About ArtWorks: Now in its 25th year, ArtWorks is an award-winning Greater Cincinnati nonprofit that has pioneered public art and economic impact throughout the region with a mission to transform people and places through investments in creativity. ArtWorks co-creates public art with community leaders that builds civic pride and beautifies the region, creating jobs for more than 300 artists annually, including youth ages 14-21, to earn a living wage. The economic empowerment and mentorship that ArtWorks provides leads to upward mobility, which is critically important for youth who come from a majority of underserved households and who are underemployed. Since 1996, ArtWorks has employed nearly 4,000 youth and 3,500 creative professionals. The organization has completed more than 14,000 public and private art works of art, including public sculpture, light-based installations and more than 200 permanent outdoor murals, contributing to the region’s global reputation as an arts destination. Now headquartered in Walnut Hills, ArtWorks is part of the burgeoning arts district in Cincinnati’s historic second downtown. Learn more at artworkscincinnati.org.
- Plan and develop key messaging and storytelling priorities for each season.
- Implement institutional and program-specific marketing and communication plans and campaigns in support of annual programming and fundraising priorities
- Manage messaging and content in support of key branding strategies across ArtWorks’ website, email, e-newsletter channels and social media.
- Lead ArtWorks earned media campaigns including proactive local PR efforts and media strategy to tell our story via press relations and other communications platforms
- Collaborate with other organizational functions in support of successful community engagement strategies and partnerships
- Maintain calendar to ensure advance promotion of ArtWorks and audience development, representation and participation across key community events
- Track audience across social media, earned media and public event participation.
- Lead process to apply brand standards to all communication and experience touchpoints
- Ensure communications are culturally competent and reach diverse audiences.
- Oversee the development, design, distribution, and maintenance of high-quality print and electronic collateral including, but not limited to annual report, brochures, presentations, photography, videos, newsletters, and reports.
- Ensure that brand identity, messaging and marketing and communications strategy are infused in all organizational efforts
- Develop, implement, and evaluate an annual marketing and communications plan that includes social media, print and digital content, and email marketing.
- Manage department staff and outside creative vendors as necessary to support creative projects and design related to brand, website, merchandise development and more.
Qualifications and experiences:
- Commitment to ArtWorks’ mission, vision, values, culture and Equity, Diversity, Inclusion & Accessibility Plan
- Minimum Bachelor’s degree in Marketing, Communications, Public Relations, Journalism or other equivalent experience
- Minimum 3+ years of experience working as a marketing communications professional
- Nonprofit/arts marketing experience preferred but not required
- Demonstrated track-record of managing communications across multiple platforms
- Proven ability to build external press relations
- Must be willing and able to attend evening and weekend arts or community events
Skills and abilities:
- Excellent written and verbal communications skills
- Ability to interact confidently and persuasively with external media
- Ability to manage time well, particularly while managing competing priorities
- Proficiency with MS Word, Excel, PowerPoint, social platforms and information management systems
- Adhere to ethical behavior and business practices
- Detail oriented
- Sets priorities, develops work plans and schedules, monitors and reports progress
- Creative, flexible and innovative, with proven ability to design and implement new initiatives.
- Work cooperatively and effectively with others to set goals, solve problems and make decisions that improve team/organizational effectiveness and drive results
· Be part of an amazing mission and make a mark in transforming the Greater Cincinnati region with public art, building community, and investing in young artists.
· Help build a future home for ArtWorks with a site for permanent art studios, gallery, and event space to build a more vibrant community.
· Be part of a dynamic team that embraces a growth mindset.
· Be part of a collaborative, creative and flexible work culture that is people centered.
Join a team that values diversity, equity, and inclusion in community-centered work that creates positive change. Read our full commitment .
ArtWorks, an equal opportunity employer, is strongly committed to building and retaining a diverse team that creates an inclusive workplace, which harnesses each voice to collectively advance ArtWorks’ mission.