Who we are:
The Global Technology Industry Association (GTIA) is the only vendor-neutral, non-profit membership community that connects and represents the worldwide IT channel. We set our members up for success by providing benefits that include trusted resources and networking opportunities. In addition, the association sets industry standards that enable companies to build sustainable, secure, and profitable businesses in an ever-changing technology landscape. Internationally, GTIA represents tens of thousands of professionals from more than 2,700 MSPs, solution providers, vendors, distributors, and other companies serving the channel.
We were formerly known as the CompTIA Community (the membership arm of CompTIA). The association was renamed as GTIA in 2025, but that’s not where our story begins. Our association has a long history of serving businesses in the IT channel and technology professionals.
Through education, training, philanthropy, and market research, GTIA promotes industry growth; we are committed to creating an environment where innovation happens and the opportunities and benefits enabled by technology are available to all.
Summary:
The Manager, Strategic Partnerships serves as a highly visible external leader and ambassador for GTIA, responsible for building, cultivating, and activating a global ecosystem of strategic partners, industry influencers, and corporate members. This role requires deep, established relationships across the industry, strong executive presence, and the ability to represent GTIA at the highest levels.
This leader will drive the strategy, development, and execution of member programs and strategic partnerships that enhance GTIA’s market position, increase global visibility, and deliver measurable value to members. Working cross-functionally with Member Marketing, Recruitment & Retention, Member Engagement, and Cybersecurity Programs, this individual will align partnership strategy with organizational growth goals and industry priorities.
Essential Duties and Responsibilities:
Strategic Partner Management & External Engagement
- Serve as an external face of GTIA, representing the organization at industry events, executive forums, and partner engagements
- Leverage an established network of senior-level industry relationships to drive partnerships, visibility, and influence
- Identify, cultivate, and secure high-impact strategic partnerships that advance GTIA’s global positioning and member value proposition
- Act as a trusted advisor to strategic partners, engaging at the executive level to understand partner goals, priorities, and mutual opportunities, and align GTIA offerings
Partnership & Program Strategy
- Lead the vision, strategy, and execution of GTIA’s strategic partnership program
- Structure and negotiate high-value partnership agreements that deliver mutual benefit and measurable outcomes
- Design and evolve innovative programs and services that differentiate GTIA in the marketplace
- Oversee and optimize affinity programs to ensure relevance, adoption, and ROI
Industry Visibility & Growth
- Drive thought leadership and industry engagement initiatives that elevate GTIA’s brand and influence
- Collaborate with internal and external stakeholders to create high-impact opportunities tied to global events and programming
- Identify emerging trends, competitive dynamics, and partnership opportunities to position GTIA at the forefront of the industry
Operational Excellence & Cross-Functional Leadership
- Lead end-to-end execution of partnership initiatives from ideation through delivery, ensuring alignment with organizational priorities
- Partner closely with Marketing, Membership, and Program teams to ensure integrated delivery of member value
- Establish and monitor KPIs to evaluate program effectiveness, partner performance, and member satisfaction
Key Performance Metrics:
- Influence and contribute to annual global corporate membership growth through strategic partnerships and industry engagement
- Drive measurable growth in global event participation and revenue through partner-led initiatives
- Expand and deepen executive-level relationships across key industry stakeholders
- Increase brand visibility, thought leadership presence, and industry influence
- Deliver high-impact partnerships that demonstrate clear ROI and member value
Why Join Us:
We're a team of driven, creative problem-solvers who are passionate about empowering people to realize their full potential. We foster a collaborative and inclusive culture where ideas are welcomed, growth is encouraged, and success is celebrated. We're not just looking for employees; we're looking for partners who share our vision and are eager to contribute to our purpose. If you're ready to unlock your potential and reach new heights, join us today.
Our team works hard, and we recognize the importance of taking care of our own. We offer our employees a comprehensive suite of benefit offerings, including:
- Medical benefits
- Annual corporate bonus
- Opportunity for spot bonuses up to $2,500
- GTIA contribution towards the workplace retirement account
- Flexible work schedule, with summer hours for five months
- Generous paid time off
- 30-Day paid sabbatical after 10 years of employment
- Annual broadband reimbursement
- Home office equipment reimbursement
- Various other benefits and rewards
GTIA seeks excellence through diversity in its staff. We prohibit discrimination based on race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, or marital status.
Skills and Qualifications
- CRM experience is highly desired (HubSpot)
- Hands-on, hard-working, "roll up your sleeves" style
- Positive team player and collaborator
- Enthusiastic self-starter
- Proactive and responsive, willing, and able to assist with new challenges
- Excellent judgment and strategic thinking, plus a "get to yes"/solutions-oriented approach
- Efficient, with a propensity for action and a strong sense of ownership
- Extensive experience in a member/partner-facing capacity
- Proven track record of driving member/partner engagement activities and achieving performance goals
- Excellent communication skills, with the ability to translate complex issues into understandable and executable advice
Education and/or Experience
- Degree preferred but not required for the role
- 5+ years of direct experience in the high-tech channel