Hybrid Marketing Trainer

Lead in the Field. Develop team in the classroom. Build the Next Generation of Marketers.
Job Type: Full-Time
Location: Northern, MI (Travel Required)

Pay & Benefits

Expected Annual Earnings: $45,000–$65,000+

Compensation includes:

• $700/week base salary
• $50 for every qualified demo you personally generate
• $10 for every demo generated by your trainees during  their first 30 days
• $10 graduation bonus for each successful trainee
• Health Insurance
• Dental Insurance
• Paid Time Off & Sick Time
• 401(k) with Company Match
• Gas Card provided during training
• Paid Training
• Career Advancement Opportunities

Build Leaders. Drive Results.

All Weather Seal of West Michigan is looking for an energetic, motivated, and experienced Hybrid Marketing Trainer to help develop the next generation of marketing professionals. This unique leadership position combines field coaching, classroom instruction, and personal production. You'll spend part of each month working alongside our Retail & Events Marketing teams generating appointments and coaching new hires in real-world situations. During training weeks, you'll lead classroom sessions, facilitate role-playing exercises, and prepare new employees for success in the field. If you're passionate about developing people, enjoy public speaking, and believe great leaders lead by example, we'd love to meet you.

What You'll Do

Field Leadership & Coaching

During field weeks, you will:

• Generate qualified appointments through retail partnerships and community events
• Maintain a minimum of six personal demos per month
• Coach new marketers during live customer interactions
• Demonstrate best practices by leading from the front
• Provide real-time coaching on:
  • Script delivery
  • Body language
  • Confidence
  • Communication
  • Objection handling
  • Customer engagement
• Help struggling team members improve performance
• Partner with Regional Marketing Managers to support employee development

Classroom Training

During training weeks, you will:

• Lead new hire training classes Monday-Friday
• Train approximately two classes each month
• Teach company systems, scripts, and marketing fundamentals
• Conduct role-playing exercises
• Coach communication and presentation skills
• Build confidence through hands-on practice
• Administer graduation testing and performance evaluations
• Prepare classroom materials and daily lesson plans
• Travel to various training locations throughout Michigan as needed

What Success Looks Like

Our best Hybrid Marketing Trainers:

• Lead by example through personal production
• Develop confident, motivated marketers
• Coach with accountability and consistency
• Create an engaging, positive, and competitive learning environment
• Help improve company training systems
• Inspire others to achieve high performance

Qualifications

• Leadership or coaching experience preferred
• Sales, retail marketing, event marketing, canvassing, or customer service experience preferred
• Strong communication and presentation skills
• Comfortable speaking in front of groups
• Ability to coach, motivate, and develop others
• Positive attitude with strong leadership qualities
• Valid driver's license and reliable transportation
• Willingness to travel throughout West Michigan

Why Join All Weather Seal?

At All Weather Seal, we don't just hire marketers, we build future leaders. As a Hybrid Marketing Trainer, you'll play a direct role in developing the people who represent our company every day. You'll help shape careers, improve performance, and create a winning culture while continuing to grow your own leadership skills. If you're looking for a career where you can make an impact, coach others to succeed, and continue advancing your own professional development, we encourage you to apply today.

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