About HealthCentral

HealthCentral is a personalized health experience company at the intersection of media, technology, community, and culture. Through trusted brands including HealthCentral, MedCentral, Oncology News Central, Patient Power, TheBody, and Drops, we connect millions of consumers, caregivers, healthcare professionals, and industry partners with credible health information and innovative engagement solutions.

As we continue transforming into a technology-enabled healthcare platforms company, we are seeking an experienced Senior Vice President of Sales to lead our commercial organization through its next phase of growth.

At HealthCentral, we are redefining how people discover, understand, and engage with health information. As Senior Vice President of Sales, you'll play a pivotal role in shaping the company's commercial strategy while leading a talented team focused on delivering innovative solutions to healthcare organizations, pharmaceutical companies, and millions of people seeking trusted health experiences.

You'll have the opportunity to influence company strategy, build scalable commercial capabilities, and help accelerate HealthCentral's next phase of growth in an evolving healthcare landscape.

Position Summary

The Senior Vice President of Sales will serve as the executive leader responsible for developing and executing HealthCentral's enterprise sales strategy while building a high-performing, accountable, and customer-focused sales organization. Reporting directly to the Chief Executive Officer, this leader will drive revenue growth across HealthCentral's portfolio of media, influencer marketing, content, social, community, and technology solutions.

This executive will partner closely with Marketing, Product, Content, Client Success, Finance, and Operations to develop scalable go-to-market strategies, strengthen client relationships, expand strategic partnerships, and position HealthCentral as a leading healthcare engagement partner.

The ideal candidate is an accomplished commercial leader with deep experience selling integrated marketing, media, healthcare communications, digital health, or technology solutions into pharmaceutical, biotech, healthcare, and agency clients.

Responsibilities

Commercial Leadership

• Develop and execute HealthCentral's enterprise sales strategy aligned with company growth objectives.
• Own overall revenue performance, pipeline generation, forecasting, and quota attainment.
• Identify new market opportunities, emerging revenue streams, and strategic partnerships.
• Lead annual sales planning, territory design, account strategy, and revenue forecasting.
• Establish KPIs and performance metrics that drive accountability across the sales organization

Sales Process Development 

• Rebuild the CRM to reflect HealthCentral’s evolving commercial strategy, supporting legacy media, Drops, Medfluencers, and future product offerings.
• Design and enforce a standardized, stage-gated sales process across the organization to improve pipeline quality, forecasting accuracy, and win rates.
• Establish a disciplined account planning methodology, including account mapping, stakeholder identification, brand objectives, whitespace analysis, and strategic attack plans.
• Create consistent opportunity qualification, solution design, proposal development, and deal review processes to ensure every opportunity advances with rigor.
• Define sales playbooks, pipeline governance, and KPI dashboards that drive accountability and continuous process improvement.

Team Leadership

• Recruit, develop, and retain a high-performing sales organization.
• Coach leaders and individual contributors through consistent performance management and professional development.
• Foster a culture centered on collaboration, accountability, customer success, and continuous improvement.
• Build scalable sales processes and career development pathways.

Strategic Sales

• Personally lead executive-level relationships with key pharmaceutical manufacturers, healthcare organizations, agencies, and strategic accounts.
• Support complex enterprise negotiations and high-value opportunities.
• Expand existing client relationships while driving new logo acquisition.
• Identify opportunities to cross-sell integrated solutions across HealthCentral's portfolio.

Cross-Functional Partnership

• Collaborate with Product, Marketing, Editorial, Client Success, Finance, and Operations to ensure commercial alignment.
• Partner with Product leadership to shape future offerings based on customer insights.
• Work closely with Marketing to optimize lead generation and brand positioning.
• Partner with Client Success to maximize renewals, customer satisfaction, and long-term account growth.

Operational Excellence

• Improve sales processes, forecasting accuracy, CRM utilization, and reporting.
• Implement data-driven decision-making throughout the sales organization.
• Evaluate organizational structure, compensation plans, and incentive programs to maximize performance.
• Ensure disciplined pipeline management and forecast accuracy.

• 12+ years of progressive sales leadership experience, including executive-level responsibility.
• Experience leading enterprise B2B sales organizations with multimillion-dollar revenue responsibility.
• Demonstrated success scaling commercial teams during periods of organizational growth or transformation.
• Experience within healthcare media, pharmaceutical marketing, digital health, healthcare technology, SaaS, advertising, or related industries strongly preferred.
• Proven ability to build relationships with senior client stakeholders, including pharmaceutical manufacturers, healthcare organizations, and agency partners.
• Strong financial acumen with experience managing forecasts, budgets, and revenue planning.
• Experience implementing sales processes, CRM best practices, and performance management systems.
• Exceptional executive presence, communication, and negotiation skills.
• Bachelor's degree required; MBA preferred.

Success in the First 12 Months

• Establish credibility as the commercial leader across the organization.
• Evaluate and optimize the sales organization, structure, territories, and processes.
• Improve forecast accuracy and pipeline discipline.
• Increase new business generation and strategic account growth.
• Strengthen partnerships across Product, Marketing, Editorial, and Client Success.
• Build a high-performing, accountable sales culture focused on execution and customer outcomes.

We Offer

This is a unique opportunity to join a fast-paced, health experience company reshaping how people understand and navigate life with chronic, serious, and rare conditions. In addition to a competitive salary, rich health plans, and dynamic benefits package, our company offers the following:

• The culture: HealthCentral provides a welcoming, positive work environment. Thanks to our people, HealthCentral has been recognized as a Great Place To Work® certified company! Our company culture is our top priority and we are consistently evaluating ways to better support our employees and teams.
• The people. You can’t have a great company culture without great people! You will work alongside talented, supportive, smart, and kind leaders and teams – people you can be proud to work with!
• The business. Work you can feel great about! This is an opportunity to provide individuals the tools and resources to become more engaged in their health and wellness. Our mission is to empower patients and caregivers with information and applications to efficiently navigate the healthcare landscape and, as a result, achieve better health through the use of our products and services.
• The perks. HealthCentral offers a flexible remote working culture allowing employees to work from agreed upon work locations. We offer competitive compensation, comprehensive medical/dental/vision benefits, 401K, 21 days PTO, 6 Wellness Days, 2 Volunteer Days, 2 Floating Holidays, and an extensive holiday schedule along with Summer Fridays.

HealthCentral is an equal opportunity employer that is committed to diversity and inclusion in the workplace. Individuals seeking employment at HealthCentral are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by applicable law.

Please note if you are applying to position at HealthCentral, we will never ask for you to purchase equipment as a condition of employment or require any paperwork from you prior to an offer being extended within our Paylocity system. For any questions or inquiries, please contact our HR team directly at hrteam@healthcentral.com.