Description
The Sales Manager is responsible for driving revenue by generating leads, booking convention and meeting business, and establishing long-term relationships with clients. This position involves selling and promoting the hotel’s 372 guest rooms, extensive meeting spaces, family entertainment center, and amusement park for conventions, corporate meetings, and special events. The ideal candidate will be a motivated, detail-oriented professional with strong communication and negotiation skills, and a passion for hospitality.
Key Responsibilities:
- Sales Strategy Development:
- Develop and implement effective sales strategies to attract corporate, convention, and group business for meetings, events, and conventions.
- Collaborate with the Regional Director of Sales to identify new opportunities and optimize revenue generation across multiple segments, including meetings, conventions, family events, and more.
- Client Relationship Management:
- Cultivate strong, ongoing relationships with current and prospective clients, including convention planners, corporate clients, event organizers, and industry partners.
- Respond promptly to client inquiries, provide custom event solutions, and ensure seamless execution of events from initial inquiry through to post-event follow-up.
- Sales & Event Coordination:
- Lead the planning and coordination of all convention, meeting, and group events, ensuring the hotel’s facilities, family entertainment center, and amusement park are effectively utilized.
- Create tailored proposals and negotiate contracts that meet client needs and maximize revenue.
- Ensure that all events are executed successfully and that client expectations are exceeded.
- Market Research & Analysis:
- Monitor market trends, competitor offerings, and guest feedback to adjust sales strategies and identify new business opportunities.
- Analyze booking patterns, pricing trends, and client preferences to continuously improve sales and revenue outcomes.
- Team Collaboration:
- Work closely with the hotel’s operations, catering, and event teams to ensure the smooth execution of each event.
- Communicate client requirements and expectations to all relevant departments and provide support as needed.
- Revenue Generation:
- Meet or exceed annual sales targets and KPIs for convention, meeting, and group business.
- Maximize revenue opportunities through upselling of hotel rooms, event services, and the family entertainment center and amusement park attractions.
- Marketing & Promotion:
- Collaborate with the marketing team to develop promotional materials, sales collateral, and digital campaigns to attract convention and group business.
- Participate in local industry trade shows, networking events, and conferences to generate new leads and enhance brand awareness.
Requirements
Qualifications:
- Education & Experience:
- Minimum 3-5 years of experience in hotel sales, event planning, or convention sales, with a strong understanding of the hospitality industry.
- Experience in managing corporate events, conventions, and group bookings.
- Familiarity with hotel booking systems, CRM software, and event management platforms.
- Skills & Competencies:
- Strong interpersonal and communication skills, with the ability to build relationships and negotiate effectively.
- Proven ability to develop and implement successful sales strategies.
- Detail-oriented with excellent organizational and multitasking abilities.
- High level of customer service orientation, ensuring client satisfaction at all stages of the sales process.
- Ability to work independently and as part of a team in a fast-paced environment.
- Creative problem-solving and decision-making skills.
- Other Requirements:
- Availability to attend client meetings, events, and site inspections outside regular office hours, as needed.
- Ability to travel occasionally for networking events client site visits.
- Please note that this job description is not an exhaustive list of all responsibilities. Additional duties and expectations may be assigned by the Director of Hotel Operations or General Manager, and it is expected that all employees will meet these requirements as part of their role.