Inspire Passion. Build Community. Drive Growth with AIM Media.  

At AIM Media, we connect brands with millions of passionate enthusiasts through trusted  content, vibrant communities, and powerful storytelling. From woodworking and cooking  to home design, gardening and sewing, our media brands inspire audiences to engage  deeply with what they love most—and create meaningful opportunities for our advertising  partners.  

This is where bold sales professionals, marketers, and strategists come together to  transform ideas into impact. Whether you’re building client relationships, developing  cross-platform campaigns, or driving digital innovation, your work directly fuels growth for  our company, our partners, and the industries we serve.  

We thrive on creativity, accountability, and collaboration. Our culture encourages fresh  thinking, rewards results, and provides the tools and support you need to succeed. At AIM  Media, every role in sales and advertising is an opportunity to help brands stand out, reach  target audiences, and achieve measurable success.  

We don’t just sell ads—we craft solutions, tell stories, and build partnerships that last.  Your future starts here.  

If you’re ready to drive revenue growth, deliver value for clients, and shape the future of  media advertising, AIM Media is where you belong.  

Anything is possible when passion meets purpose.  

Position Overview  

The Senior Manager, Integrated Marketing & Custom Solutions will lead the development  and delivery of integrated advertising programs across Active Interest Media's portfolio.  This hands-on role works closely with Sales, Editorial, Ad Operations and other internal  teams to turn editorial initiatives, audience opportunities and client objectives into  compelling, executable advertising solutions.  

The Senior Manager will directly manage the team responsible for custom campaign  delivery, oversee outside resources including AIM's custom video consultant, and ensure  programs move successfully from concept through execution and final delivery. This role  will also support the commercialization and go-to-market strategy for editorial and  advertising opportunities and partner directly with Sales on custom client solutions. 

 Integrated Marketing, Custom Solutions & Go-to-Market 

 • Partner with Sales to develop creative, executable custom and integrated  advertising programs across print, digital, content, video, email, social, events and  other AIM platforms.  

• Work with Editorial, Sales and brand teams to identify and commercialize editorial  initiatives, special issues, sponsorships and other revenue opportunities.  • Develop proactive advertiser-facing marketing materials for priority opportunities,  including issue sell sheets, sponsorships, new offerings, case studies and other  sales initiatives.  

• Support the development and packaging of new advertising products and custom  offerings, translating ideas into clear value propositions and market-ready  programs.  

Campaign Delivery & Team Leadership  

• Own successful campaign delivery from post-sale handoff through completion,  ensuring scopes, timelines, responsibilities, approvals and deliverables are clearly  defined and tracked. 

 • Work closely with Ad Operations and other internal teams to ensure all extensions  and contracted components of custom campaigns are properly handed off,  launched and delivered.  

• Maintain visibility into team workload and campaign status, proactively identifying  and resolving delivery risks, missing assets, scope issues and cross-functional  dependencies.  

• Oversee campaign reporting and performance measurement, ensuring results and  insights are effectively communicated and used to inform future programs.  

• Manage and coach the Client Services team responsible for day-to-day execution of  custom and integrated marketing programs, including sponsored content, video,  webinars, events, social media and other campaign elements.  

Video, Production & External Resources  

• Oversee AIM's custom video program and manage the outside video consultant,  maintaining visibility into project scope, schedules, client approvals and final  delivery. 

 • Manage additional freelancers, vendors and creative resources as needed,  including scopes, budgets, timelines, review cycles and quality expectations.  

• Provide creative direction and quality oversight for custom programs and client facing materials, working with appropriate design and production resources.

Qualifications  

• 5+ years of experience in integrated marketing, custom solutions, branded content,  digital advertising, campaign management or related media marketing roles;  publishing or media experience strongly preferred.  

• Prior experience managing employees, projects and cross-functional workflows.  • Demonstrated experience developing and executing integrated advertiser programs  across multiple platforms.  

• Strong project-management skills and ability to manage multiple campaigns,  priorities and deadlines simultaneously.  

• Strong commercial instincts and experience partnering directly with sales teams  and clients.  

• Excellent written and verbal communication skills with strong creative and visual  judgment.  

• Experience managing freelancers, agencies, production partners or other outside  resources.  

• Proficiency with Microsoft Office and familiarity with CRM, project-management  and digital marketing platforms.  

• Experience with sponsored content, custom content, branded video or integrated  advertiser programs strongly preferred.  

What It Takes to Succeed  

The successful candidate is a hands-on manager who is equally comfortable developing a  custom campaign concept with Sales, helping a team member solve a delivery problem,  and following a program across departments to ensure every client commitment is  completed.  

This person creates structure in a fast-moving environment, communicates clearly,  anticipates problems before they become escalations and takes ownership through  completion. They have strong creative judgment without needing to be the designer,  understand how advertisers use integrated media programs, and can move easily between  strategy and execution.  

Most importantly, they see the whole campaign. Success means ensuring that ideas  become sellable programs, sold programs become executable plans, and every  component is ultimately delivered accurately and on time.  

What We Offer  

• Competitive base salary + team performance incentives. 

 • Full benefits package (health, dental, vision, 401k).  

• Opportunity to shape sales strategy and lead by example.  

• A collaborative, entrepreneurial culture where results are rewarded.  

• This role is a remote opportunity.  

All qualified applicants will receive consideration for employment without regard to race,  color, religion, gender, sexual identity, national origin, protected veteran status, or  disability status. Any offer of employment is contingent upon the results of a pre employment reference check.