Location: Midwest United States – Eight-State Territory
Job Type: Full-Time | Competitive Salary + Commission |Company Car
Reports To: Director of North American Sales
Travel Requirements: Up to 50%
About Intoximeters, Inc.
Intoximeters, Inc. is a St. Louis-based analytical instrument manufacturing company with over 80 years of innovation, quality, and industry leadership. We specialize in high-quality breath alcohol testing instruments and drug testing equipment used by law enforcement agencies, government organizations, and workplace safety professionals worldwide.
Our success is built on trusted customer relationships, technical expertise, product reliability, and a commitment to improving workplace and public safety.
We are seeking a highly motivated, relationship-driven Regional Sales Manager to expand our law enforcement and workplace safety business throughout our eight-state Midwest territory.
Position Overview
Intoximeters, Inc. is seeking an experienced Regional Sales Manager – Midwest Region with a background in the sale of technical equipment to government agencies and commercial industries and a demonstrated ability to develop and grow a multi-state sales territory.
The ideal candidate will have a minimum of 5–7 years of direct sales experience, preferably with strong existing relationships across state and local law enforcement agencies and in the workplace testing market.
Relationship building is essential to success in this position. We are looking for a sales professional who understands how to navigate government purchasing processes, and is comfortable in selling to commercial workplace customers. It is important for the candidate to leverage established relationships while continuously developing new ones.
This is a field-based, consultative B2G and B2B sales position requiring a proactive approach to territory development, strategic account management, and long-term customer partnerships.
The Regional Sales Manager will be responsible for driving revenue growth across our breath alcohol testing, roadside drug testing, and workplace safety product lines.
Key Responsibilities
- Build, maintain, and strengthen long-term relationships with state, county, municipal, and federal law enforcement agencies throughout the Midwest territory.
- Build, maintain, and strengthen long-term relationships with our workplace users
- Develop strategic relationships with Highway Patrol and State Police leadership, Highway Safety Offices, DRE State Coordinators, Police Chiefs, Sheriffs, and Traffic Safety Officers.
- Maintain consistent face-to-face engagement with customers through visits, demonstrations, training events, and industry conferences.
- Develop a strong understanding of each state's impaired driving enforcement programs, testing requirements, purchasing processes, and funding opportunities.
- Establish relationships with safety directors and drug and alcohol program managers across DOT-regulated industries, including aviation, rail, trucking, transit, maritime, and pipelines, as well as nuclear facilities.
- Develop relationships with healthcare systems, occupational health clinics, and medical providers that provide testing services to the workplace market.
- Manage the complete sales cycle, including prospecting, relationship development, product demonstrations, proposals, negotiations, and closing.
- Maintain accurate and current account information, sales opportunities, customer activities, and pipeline forecasts within the company's CRM system.
Required Qualifications
- Minimum 5–7 years of successful sales experience selling directly to law enforcement agencies or the workplace testing market.
- Established professional relationships within the law enforcement community, particularly with Highway Patrol and State Police, Highway Safety Offices, DRE Coordinators, Police Chiefs, Sheriffs, and traffic safety personnel.
- Established professional relationships with regulated and non-regulated companies and their service providers.
- Proven success managing a multi-state territory and developing new business opportunities.
- Demonstrated ability to build relationships with law enforcement leadership and key government decision-makers.
- Strong understanding of the law enforcement sales cycle, including government purchasing, procurement, and budget processes.
- Strong understanding of the commercial users sales cycles and current needs.
- Proven ability to manage the complete sales cycle and consistently achieve sales objectives.
- Excellent interpersonal, communication, negotiation, and presentation skills.
- Ability to work independently, manage competing priorities, and effectively organize a large geographic territory.
- Proficiency in Microsoft Office and experience using CRM systems.
- Bachelor's degree in a technical field preferred.
- Valid driver's license and willingness to travel up to 50%, including overnight travel.