The Paramount Group is seeking a creative, motivated, and highly organized Social Media & Content Manager to bring our portfolio of hospitality brands to life through compelling content, storytelling, and digital engagement. Reporting to the Director of Marketing & Brand Experience, this role is responsible for managing and executing social media and content initiatives across The Paramount Group, including Paramount Events, eden, fuelgood and Lake Street Staffing. 

We’re looking for someone who lives and breathes social media, has a strong creative eye, understands emerging trends, and knows how to turn everyday moments into engaging content. The ideal candidate is a natural storyteller, a confident content creator, and a proactive self-starter who takes ownership of their work. This is a hands-on position that extends beyond traditional social media management. From capturing content at events and developing creative campaigns to supporting broader marketing initiatives, we’re looking for someone who brings fresh ideas, takes initiative, and contributes to the continued growth of our brands. 

Hospitality doesn’t operate on a traditional 9-to-5 schedule. Regular evening and weekend availability for events and content coverage is an essential requirement of this position. This is a full-time, in-office position based in Chicago, with evening and weekend availability required for events and content coverage. 

Key Responsibilities: 

Social Media Management & Content Creation 

• Manage day-to-day social media activity across multiple hospitality brands, including content planning, publishing, copywriting, and community engagement. 
• Conceptualize, capture, edit, and produce high-quality iPhone photography and video content, including Reels, TikToks, Stories, and other engaging digital content. DSLR photography and videography experience is a plus. 
• Stay ahead of social media trends, platform updates, and creative opportunities, proactively bringing new ideas and recommendations to the team. 
• Develop and maintain content calendars aligned with brand strategies, upcoming events, campaigns, and business priorities. 
• Create engaging, on-brand graphics and visual assets using Canva to support social media, digital campaigns, and other marketing initiatives. 
• Maintain consistent brand voice, visual identity, and storytelling while adapting content to each platform and audience. 

Events, Hospitality & Brand Storytelling 

• Attend and capture content at catered events, restaurant programming, tastings, photoshoots, and other brand experiences, including evenings and weekends. 
• Proactively identify opportunities to showcase our food, people, events, services, and behind-the-scenes experiences. 
• Plan and execute content coverage before, during, and after events, including real-time social content when appropriate. 
• Collaborate with Culinary, Sales, Operations, and other internal teams to identify content opportunities and tell compelling brand stories. 

Digital Marketing & Brand Support 

• Develop engaging, on-brand copy for blogs, email campaigns, websites, and other marketing materials, incorporating SEO best practices. 
• Create graphics and visual assets in Canva to support social media, campaigns, and broader marketing needs. 
• Support influencer partnerships, PR initiatives, brand collaborations, and special projects. 
• Manage Eden Market’s digital presence, including product listings, content updates, and promotions. 
• Maintain accurate, up-to-date brand information and imagery across third-party platforms, including The Knot, PartySlate, Zola, and Yelp. 
• Organize and maintain photography, video, and digital asset libraries for use across marketing channels. 
• Collaborate with the Digital Marketing & Creative Manager on content development and execution across digital platforms. 

Strategy, Performance & Collaboration 

• Monitor social media performance, track KPIs, and take ownership of meeting established goals across all brands. 
• Prepare monthly and quarterly performance reports, analyzing results, identifying opportunities for improvement, and providing actionable recommendations. 
• Proactively contribute creative ideas and strategies that drive brand awareness, audience engagement, and business growth. 
• Take accountability for projects from concept through execution, managing deadlines, delivering results, and communicating progress proactively. 
• Collaborate closely with the Director of Marketing & Brand Experience to execute marketing strategies, campaigns, and brand initiatives.

Compensation and Benefits 

• Employment type: Full-time, salary, exempt, Chicago-based position requiring regular in-person collaboration and on-site content creation
• Daily lunch provided 
• Free parking 
• Vacation and sick days 
• Health insurance 
• 401(k) plan 
• Snack and beverage bar 

• 3–5 years of experience in social media management, content creation, and digital marketing.  
• Strong understanding of Instagram, TikTok, LinkedIn, Facebook, Pinterest, and emerging social platforms. 
• Demonstrated ability to create engaging short-form video content, including filming, editing, and storytelling. 
• Strong iPhone photography and videography skills. Professional photography and camera experience are a plus. 
• Proficiency in Canva and social media editing tools, with a strong eye for design, composition, and visual storytelling. 
• Excellent copywriting, communication, and organizational skills. 
• Experience managing multiple social media accounts, content calendars, and competing priorities. 
• Familiarity with social media analytics and performance reporting. 
• Experience in hospitality, restaurants, events, food, or lifestyle brands is strongly preferred. 
• Must be available to work evenings and weekends as needed for events, content capture, and other business priorities. 

Who We’re Looking For 

• Creative & Trend-Savvy: You have a natural eye for content, understand what resonates on social media, and are constantly thinking of new ways to tell a story. 
• Proactive & Independent: You don’t wait to be told what to do. You recognize opportunities, take initiative, and confidently bring ideas from concept to execution. 
• Hands-On & Adaptable: You’re just as comfortable creating content behind a computer as you are capturing footage at a bustling event, working alongside chefs, or jumping into a last-minute project. 
• Organized & Accountable: You can manage multiple brands, balance competing priorities, and consistently follow through on your responsibilities. 
• Passionate About Hospitality: You appreciate great food, memorable experiences, and the energy of the hospitality industry. You’re excited to be part of the action and tell the stories behind it.