Position Overview:
We are seeking an experienced and results-driven Sales Manager to lead the commercial function of our Nets Division. The Sales Manager will own the division’s sales budget, define and execute the commercial strategy, lead and develop the sales team, and manage key accounts and distribution channels across target markets. The ideal candidate combines hands-on selling ability with strong leadership, pricing and margin discipline, and deep knowledge of netting products and their applications.
Key Responsibilities:
Commercial Strategy and Planning:
- Define and execute the Nets Division sales strategy, aligned with PNP’s and the Group’s business objectives.
- Prepare the annual sales budget and forecast by market segment, product line, channel and key account, and own its achievement.
- Identify and prioritize growth markets, segments and applications, supported by market research, competitive analysis and industry trends.
Sales Team Leadership:
- Lead, coach and develop the sales team, setting individual targets, territories and account assignments.
- Conduct regular pipeline reviews, performance evaluations and joint customer visits to ensure consistent execution.
- Participate in recruiting, onboarding and training of sales personnel, and support the design of incentive and commission plans.
Key Account and Channel Management:
- Personally manage strategic and high-value accounts, leading complex negotiations and closing major contracts.
- Develop and manage relationships with distributors, dealers and installers to expand market coverage.
- Ensure high levels of customer satisfaction and retention through proactive engagement and timely resolution of issues.
Pricing, Margin and Sales Performance:
- Define pricing guidelines, discount policies and quotation approval levels, protecting gross margin targets.
- Ensure full and disciplined use of the CRM system for pipeline management, forecasting and customer information.
- Track and report sales KPIs (revenue, margin, mix, pipeline, conversion rate, forecast accuracy, receivables) to senior management, and implement corrective actions when needed.
Product Promotion and Marketing:
- Work with the marketing team to define the division’s value proposition, marketing campaigns, promotional activities and sales collateral for our synthetic netting products.
- Plan and lead PNP’s participation in industry trade shows, conferences and networking events to build brand visibility and generate leads.
Cross-functional Collaboration:
- Coordinate with operations, production planning and logistics to align demand forecasts with capacity, lead times and inventory levels.
- Work with product development to bring new products and custom solutions to market based on customer and market feedback.
- Collaborate with finance on credit limits, collections and commercial terms for key customers
Qualifications:
- Bachelor’s degree in business administration, engineering or a related field; MBA preferred.
- 7 to 10 years’ experience in B2B sales of net, rope and twine or related industrial products, including at least 3 years in a sales leadership role.
- Experience with commercial fishing and net manufacturing preferred.
- Net Loft experience a plus.
- Strong technical understanding of netting products and the ability to apply them to solving customer challenges.
- Proven track record of meeting or exceeding sales budgets and growing market share.
- Demonstrated ability to lead, motivate and develop high-performing sales teams.
- Strong negotiation skills and experience managing key accounts and distribution channels.
- Solid commercial and financial acumen, including pricing, margin analysis, budgeting and forecasting.
- Excellent communication skills, both verbal and written, with the ability to present to customers and senior management.
- Advanced proficiency in Microsoft Office Suite and CRM software for sales management and reporting.
- Willingness and ability to travel extensively to meet with clients and distributors, attend trade shows, and participate in industry events.
Physical Demands and Work Environment
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Sedentary: This position involves occasionally exerting up to 10 pounds of force; and regularly exerting a negligible amount of force to move objects, lifting or carrying articles like project files and small tools. Regularly required to sit and work with a computer for extended periods, occasionally required to stand or walk for brief periods. Regularly required to use hands to finger, handle or feel. Frequent talking, hearing, and seeing with close visual acuity are required.
The work environment is primarily an office setting with low noise levels, However, this position may occasionally require an individual to be exposed to moving mechanical parts and fumes/airborne particles and infrequently exposed to outdoor weather conditions; extremes of cold/heat, humid conditions for brief periods if and when travelling or at a project site.
Benefits:
- Competitive base salary with performance-based incentives.
- Opportunities for career growth and professional development within a growing organization.
Compensation:
· Base salary $90,000 - $110,000
· Bonus