Technical Product Manager – Identity Graph
Hybrid Remote
Description

The Technical Product Manager – Identity Graph will own the product strategy, roadmap, and execution for Intentsify’s Identity Graph. This role is responsible for building and continuously evolving a comprehensive graph of contacts, devices, and firmographics to create an accurate and high quality entity resolution graph from all of Intentsify’s data supply chain.

This is a highly data-centric product role requiring a strong understanding of contact data, device data, firmographics, data products, and the application of AI, machine learning, and entity resolution to create a broad, accurately linked identity graph.

The goal of this role is to help Intentsify build & maintain the best Identity Graph in the world, providing the intelligence needed to power modern Sales and Marketing workflows, applications, and AI agents.

Key Responsibilities

Signal Graph Strategy & Roadmap

  • Own      the product strategy and roadmap for Intentsify’s Identity Graph.
  • Define      the signals, entities, relationships, metadata, and intelligence required      to support current and emerging Sales, Mar-Tech, and Ad-Tech use cases.
  • Continuously      evaluate the breadth, depth, quality, freshness, and differentiation of      the Identity Graph.
  • Identify      gaps and opportunities across the entire data supply chain to improve and      refine entity resolution
  • Define      requirements for how entities are collected, processed, enriched,      normalized, connected, and made available for downstream use.
  • Partner      with Engineering and Data Science to prioritize and deliver Identity Graph      capabilities.

Data Sources & Market Intelligence

  • Maintain      a deep understanding of the Sales, Mar-Tech, and Ad-Tech ecosystems.
  • Continuously      evaluate new data sources, partnerships, and collection methodologies that      can expand or differentiate Intentsify’s Identity Graph.
  • Understand      competitive offerings and market trends across contact, firmographic, and      digital data assets.
  • Develop      frameworks for evaluating potential data sources based on coverage,      quality, uniqueness, freshness, scalability, compliance, and commercial      value.
  • Work      closely with Data Acquisition and other internal teams to translate      product requirements into data sourcing priorities.

AI, ML & Signal Intelligence

  • Partner      with Data Science and Engineering to apply AI, machine learning, NLP, and      other analytical techniques to generate and improve entity resolution.
  • Explore      opportunities to use AI to identify new sources, relationships, and      patterns that cannot be derived through traditional rules-based      approaches.
  • Establish      methods for continuously measuring and improving identity accuracy,      relevance, freshness, and predictive value.
  • Ensure      Identity Graph capabilities evolve alongside advances in AI, machine      learning, data processing, and knowledge graph technologies.

GTM Applications & Data Products

  • Understand      how identity data is consumed across Sales, Mar-Tech, Ad-Tech, ABM,      advertising, demand generation, and AI-enabled GTM workflows.
  • Translate      GTM use cases into Identity Graph requirements without creating      use-case-specific or customer-specific data architectures.
  • Partner      with other Product teams to ensure Identity Graph capabilities can      effectively power Intentsify products, APIs, integrations, applications,      and AI agents.
  • Define      scalable methods for exposing signals and intelligence to downstream      products and workflows.

Product Management & Execution

  • Own      the product lifecycle for Identity Graph capabilities from discovery and      requirements through development, release, measurement, and continuous      improvement.
  • Develop      product requirements, data specifications, user stories, acceptance      criteria, and product documentation.
  • Maintain      and prioritize the product backlog in partnership with Engineering and      Data Science.
  • Define      and monitor KPIs for signal coverage, quality, accuracy, freshness, usage,      and business impact.
  • Collaborate      across Data Acquisition, Data Science, Engineering, Product, and GTM teams      to execute the Identity Graph roadmap.
Requirements
  •  5+      years of professional experience in Product Management, Data Product      Management, Technical Product Management, Data Science, Data Engineering,      or a related data-focused role.
  • Strong      experience working with data products and large-scale datasets.
  • Experience      with contact, digital, and firmographic datasets.
  • Strong      understanding of how data and signals are used across modern Sales,      Mar-Tech, and Ad-Tech workflows.
  • Working      knowledge of data pipelines, data models, entity resolution, graph      technologies, data enrichment, and large-scale data processing.
  • Familiarity      with AI, machine learning, LLMs, and other techniques used to classify,      enrich, analyze, and derive intelligence from data.
  • Ability      to work closely with Data Science and Engineering teams and translate      product objectives into detailed data and technical requirements.
  • Experience      evaluating data sources based on coverage, accuracy, freshness,      uniqueness, scalability, and commercial value.
  • Prior      experience within contact data, firmographic data, advertising, demand      generation, MarTech, SalesTech, or related industries strongly preferred.
  • Strong      analytical, problem-solving, product strategy, prioritization, and      communication skills.
  • Passion      for building differentiated data products and using data and AI to      transform how Sales and Marketing teams identify and engage buyers.