Referral Marketing Coordinator

Position Type: Part-Time | Work Location: In-Person

Overview

Smile more Orthodontics, a growing orthodontic, is seeking an outgoing, organized, and

results-driven Referral Marketing Coordinator to join our team. This position is

responsible for strengthening referral relationships, supporting local marketing

initiatives, and promoting continued practice growth through community outreach and

provider engagement.

The ideal candidate is highly personable, proactive, detail-oriented, and thrives in a fast-paced,

relationship-driven environment.

Primary Responsibilities

Referral Development & Marketing

• Build and maintain strong relationships with referring doctors, dental offices, and

community partners through regular communication and in-person outreach.

• Coordinate and conduct referral visits, lunch-and-learn presentations, networking

meetings, and community engagement events.

• Travel locally to referring offices, networking events, and community outreach

opportunities to support relationship development and practice growth.

• Develop strategic referral and marketing initiatives to support patient acquisition and

practice growth.

• Manage communication between the practice and referral sources to ensure

exceptional service and partnership satisfaction.

• Support the execution of marketing campaigns, promotional initiatives, and brand

awareness strategies.

• Coordinate and manage internal and external events, including educational meetings,

office promotions, and team-building activities.

• Assist with management of social media presence, website updates, online reputation

management, and digital marketing initiatives.

• Develop customized referral growth strategies to support provider expansion and new

doctor onboarding.

• Monitor referral trends and growth metrics, providing regular reporting to leadership

regarding marketing effectiveness.

Qualifications

Education & Experience

• Marketing or related field preferred but not required

Technical Skills

• Proficiency in Microsoft Office Suite (Excel, Word, Outlook, PowerPoint).

• Familiarity with social media platforms and digital marketing tools preferred.

Soft Skills

• Excellent verbal and written communication skills.

• Strong interpersonal skills with the ability to build rapport quickly and maintain

professional relationships.

• Self-motivated with strong organizational and time-management skills.

• Highly detail-oriented with ability to manage multiple priorities simultaneously.

• Analytical mindset with ability to review reports and identify performance trends.

• Professional, polished, and confident demeanor in both internal and external settings.

Special Requirements

• Must possess a valid driver’s license, maintain reliable transportation, and be willing to

travel locally as needed for business development activities.

Working Conditions / Physical Requirements

Working Conditions

• Primarily freelance/remote work with regular travel to referral offices, community

events, and outreach functions as needed.

• Travel between practice locations and external business development meetings may

be required based on organizational needs.

• Fast-paced work environment requiring adaptability and multitasking

Physical Requirements

• Ability to sit, stand, and walk for extended periods throughout the day.

• Ability to lift and carry marketing materials and office supplies up to 25 pounds.

• Frequent computer and phone use required.